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Strategic Outsourcing, Innovation and Global Supply Chains - Luigi Cantone, Pierpaolo Testa, Giuseppe Fabio Cantone

Strategic Outsourcing, Innovation and Global Supply Chains

A Case Study from the Aviation Industry
Buch | Softcover
226 Seiten
2024
Routledge (Verlag)
978-1-032-45542-6 (ISBN)
CHF 69,80 inkl. MwSt
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This book provides a comprehensive overview of the decision-making models employed for the purpose of outsourcing strategic activities. It offers readers an exhaustive theoretical framework, which is more robust than what is currently available in the extant literature.
Decision-making on outsourcing new product development (especially innovation projects), such as engaging and managing the supply chain, is far from easy. It may involve addressing strategic and operational risks that might cause longer development times and increase innovations costs. It is, therefore, imperative to select suppliers very carefully and set up an effective management strategy vis-à-vis the supply partners right from the inception phase. Supply chain management is facing enormous challenges, driven by interrelated disruptions that will have a vast and lasting impact.

Based on a relevant case study, Boeing 787 Dreamliner programme, this volume offers a comprehensive overview of the decision-making models for outsourcing strategic activities. The proposed model suggests a valuable approach to outsourcing the decision-making strategies for new product development when the innovation is driven by technological innovation.

Luigi Cantone is a Full Professor of Marketing and Strategic Management in the Department of Economics, Management, Institutions at Federico II University of Naples, Italy. His research interests focus on the issues of brand management, place marketing, strategic outsourcing, and business model innovation. Until today, his academic track-record shows more than 80 publications overall. His research has been published in top-ranked international and Italian distinguished academic international journals, such as for leading Italian and international publishing houses. Pierpaolo Testa is an associate professor in Economics and Business Management at the Federico II University of Naples. He also holds a Ph.D. in Management from the same institution. He carries out research on the themes of strategic innovation, outsourcing, and branding. The results of his research have been published on leading management and marketing international journals. He has also published a research monograph relating business model innovation. Giuseppe Fabio Cantone is Business Intelligence and Marketing Analyst, providing as consultant the creation of business intelligence analysis systems in synergy with the management consulting. Also, he is engaged in academic research activity relating to issues of brand management, business model innovation, and strategic outsourcing. His research has been published in international academic journals, such as in book chapters of Italian publishing houses. He earned a PhD in Management from the Federico II University of Naples in 2020.

Introduction 1. Outsourcing in times of disruption 2. Theories of the firm and implications for outsourcing 3. Review of existing models in the strategic outsourcing literature 4. Case Study: The BOEING 787 Dreamliner Programme: leveraging the capabilities of the global and collaborative supply-partners network through technological disruption in the aircraft industry 5. Proposing a conceptual decision-making model for outsourcing new product development Afterword: The supply chain in the aviation industry: an insider's perspective

Erscheinungsdatum
Reihe/Serie Routledge-Giappichelli Studies in Business and Management
Zusatzinfo 8 Tables, black and white; 24 Line drawings, black and white; 24 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Themenwelt Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-032-45542-X / 103245542X
ISBN-13 978-1-032-45542-6 / 9781032455426
Zustand Neuware
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