International Business
Routledge (Verlag)
978-1-032-32122-6 (ISBN)
International Business: Perspectives from Developed and Emerging Markets provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision-making as the cornerstone of its approach while focusing on emerging markets.
Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provide students with an understanding of successful business strategy. Readers learn to develop and implement these strategies across cultures and across economic, legal, and religious institutions in order to cope with competitive players in the global landscape. Application-based chapters open with reading goals and conclude with case studies and discussion questions to encourage a practical understanding of strategy.
This third edition has been thoroughly updated to reflect the latest developments in the field, and includes a host of new features, including:
Regular boxed features on responding to crises
Regular boxed features on diversity and inclusion
New chapter on international entrepreneurship
With in-depth analyses and recommended strategies, this edition provides students of international business with the skills they need for success on the global stage. A companion website features an instructor’s manual, test bank, PowerPoint slides, and useful links for instructors as well as practice quizzes, flashcards, and web resources for students.
K. Praveen Parboteeah is the COBE Distinguished Professor in the College of Business, University of Wisconsin, Whitewater. John B. Cullen is Professor in the Department of Management, Washington State University. Sahrok Kim is Assistant Professor of Management in the College of Business Administration, California State University, Stanislaus.
Table of Contents
List of Photographs and Exhibits
Preface
Acknowledgments
About the Authors
Part One: Introduction to International Business
1. Competing in the Global Marketplace
2. Strategy and the MNC
Part Two: The Global Context of Multinational Competitive Strategy
3. Global and Regional Economic Integration: An Evolving Competitive
Landscape
4. Global Trade and Foreign Direct Investment
5. Foreign Exchange Market and Capital Markets
6. Culture and International Business in Emerging Markets
Part Three: The Institutional and Cultural Context of Multinational Competitive Strategy
7. The Strategic Implications of Economic, Legal, and Religious Institutions for
International Business
Part Four: Multinational Operational and Functional Strategies
8. Entry Strategies for MNCs
9. International Marketing and Supply-chain Management for MNCs
10. International Financial Management and Accounting for MNCs
11. Organizational Structures for MNCs
12. International Human Resource Management
13. E-commerce and the MNC
Part Five: Ethical Management in the International Context
14. Managing Ethical and Social Responsibility in an MNC
15. International Entrepreneurship
Photo Credits
Index
| Erscheinungsdatum | 25.01.2024 |
|---|---|
| Zusatzinfo | 45 Tables, color; 78 Line drawings, color; 6 Halftones, color; 84 Illustrations, color |
| Verlagsort | London |
| Sprache | englisch |
| Maße | 203 x 254 mm |
| Gewicht | 453 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
| Wirtschaft ► Volkswirtschaftslehre | |
| ISBN-10 | 1-032-32122-9 / 1032321229 |
| ISBN-13 | 978-1-032-32122-6 / 9781032321226 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
aus dem Bereich
