The Role of Pleasure to Improve Tourism Education

Alejandra Zuccoli, Maximiliano E. Korstanje (Autoren)

Buch | Hardcover

XII, 127 Seiten

2023 | 1st ed. 2023
Springer International Publishing (Verlag)
978-3-031-21579-7 (ISBN)

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This book discusses how pleasure, as an emotional motivation, can play a leading role in improving the learning of new cognitive skills and abilities. Set in a research center orientated to innovate educative techniques for optimizing the learning process, this case study is focusing on the power of pleasure (joy) as a strategy to better the standard education systems in Argentina and beyond.
This editorial project is based on an efficient experiment known as "PANCOE" where pre-graduate students of tourism bachelor at the University of Palermo, Argentina, were subject to different pleasurable experiences mainly marked by eating, tasting dishes and non-alcohol drinks while cooking and kneading bread pieces. PANCOE aims to integrate students' senses with their emotions, academic performance, and digital platforms. PANCOE devotes efforts to transforming negative feelings like fear into positive ones like joy. As an outcome, students who had taken part in PANCOE not only obtained higher degrees but also completed their studies with a bachelor's degree. Therefore, PANCOE situates as a promising and exciting tourism education method to better the academic performance of low-grade students in tourism and to bring creativity to the tourism classroom for all students.

lt;b>Maximiliano E. Korstanje is editor in chief of International Journal of Safety and Security in Tourism (UP Argentina) and Editor in Chief Emeritus of International Journal of Cyber Warfare and Terrorism (IGI-Global US). Besides being Senior Researchers in the Department of Economics at University of Palermo, Argentina, he is a global affiliate of Tourism Crisis Management Institute (University of Florida US), Centre for Ethnicity and Racism Studies (University of Leeds), The Forge (University of Lancaster and University of Leeds UK) and The International Society for Philosopher, hosted in Sheffield UK. He has published more than 1200 papers and 35 books.

Alejandra Zuccoli is the director of PANCOE, Laboratory of joy. As journalist and writer, she had a vast experience in tourism marketing and tourism education. She had written numerous papers and books while serving as key-note speakers in conferences and academic events.

Introduction.- Chapter 1: The origin of pleasure.- Chapter 2: Education in the West.- Chapter 3: Tourism Education.- Chapter 4: The crisis of tourism education.- Chapter 5: Happiness laboratory, the study case of Pancoe.- Chapter 6: Happiness Lab in times of COVID19.- Chapter 7: The future of tourism education.- Conclusion.

Erscheinungsdatum	05.01.2023
Zusatzinfo	XII, 127 p. 1 illus.
Verlagsort	Cham
Sprache	englisch
Maße	155 x 235 mm
Gewicht	339 g
Themenwelt	Geisteswissenschaften ► Psychologie ► Pädagogische Psychologie
	Sozialwissenschaften ► Pädagogik ► Schulpädagogik / Grundschule
	Wirtschaft
Schlagworte	Creativity in Tourism Education • Emotional motivation in education • Future of Tourism Education • Happines Lab • Joy in education • Laboratory of Joy • Learning Strategies Tourism Education • motivation in education • PANCOE • Pleasure in education • Tourism Education • Tourism education Argentina
ISBN-10	3-031-21579-6 / 3031215796
ISBN-13	978-3-031-21579-7 / 9783031215797
Zustand	Neuware