Strategic Management Awareness and Change

John Thompson, Jonathan Scott, Frank Martin (Autoren)

Buch | Softcover

720 Seiten

2019 | 9th edition
Cengage Learning EMEA (Verlag)
978-1-4737-6742-3 (ISBN)

Infos

The ninth edition of Strategic Management: Awareness and Change guides students through the maze of modern strategy and offers a comprehensive introduction for future managers as well as professionals. Learners explore strategic concepts and strategy implementation to find out how organizations deal with the changes, opportunities, threats, challenges and surprises in their external and internal environments.

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Autor

John Thompson is Emeritus Professor of Entrepreneurship at the University of Huddersfield and a Visiting Professor of Social Entrepreneurship at Anglia Ruskin University. He has previously been a Visiting Professor in Australia, New Zealand and Finland. He is a member of the Executive Committee of The Case Centre and works with a number of other charities. His published work spans both strategy and entrepreneurship, and in 2009 he received the Queen’s Award for Enterprise Promotion. Jonathan M. Scott is Senior Lecturer in Innovation and Strategy at Waikato Management School, the University of Waikato, Tauranga, New Zealand. He has been a visiting Research Fellow at the University of Turku, Finland. His research interests include access to finance for SMEs, and he has published a number of articles in leading academic journals. Frank Martin was Senior Teaching Fellow in Entrepreneurship in Business and Organization at the University of Stirling.

Inhalt

Part 1 Understanding strategy and strategic management
1 What is strategy and who is involved?
2 The business model and the revenue model
3 Strategic purpose
Part 2 Analysis and positioning
4 The business environment and strategy
5 Resource-led strategy
6 The dynamics of competition
Part 3 Strategy development
7 Introducing culture and values
8 Creating and formulating strategy: alternatives, evaluation
and choice
9 Strategic planning
10 Strategic leadership and intrapreneurship: towards
visionary leadership?
Part 4 Strategic growth issues
11 Strategic control and measuring success
12 Strategic growth: domestic and/or international?
13 Failure, consolidation and recovery strategies
Part 5 Strategy implementation and strategic management
14 Strategy implementation and structure
15 Leading change
16 Managing strategy in the organization
17 The resilient organization
Bibliography
Glossary
Index

Produkt-Details

• Erscheinungsdatum: 17.12.2019
• Verlagsort: London
• Sprache: englisch
• Maße: 196 x 260 mm
• Gewicht: 1280 g
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• ISBN-10: 1-4737-6742-3 / 1473767423
• ISBN-13: 978-1-4737-6742-3 / 9781473767423
• Zustand: Neuware