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Innovation and Transformation - Martin Kaschny, Matthias Nolden

Innovation and Transformation

Basics, Implementation and Optimization
Buch | Softcover
XI, 318 Seiten
2019 | 1. Softcover reprint of the original 1st ed. 2018
Springer International Publishing (Verlag)
978-3-030-08721-0 (ISBN)
CHF 74,85 inkl. MwSt

This book discusses a six-step transformation cycle in which the tasks of innovation management - ranked according to their relevance for companies - are placed in a systematic order. Presenting an in-depth discussion on innovation and transformation, the authors delve into strategic themes such as business models and strategic positioning, which are fundamental to the innovation process. It also describes the underlying processes and roles of innovation management, and the required organizational structures. Following process organization and organizational structure, the authors highlight how the appropriate human resource strategy should look and the manner of personnel selection or development to be implemented. The authors also provide tools and systems that are assigned to specific employees working with innovation management; these deal with innovation audit, knowledge management, idea management, financing and budgeting innovations, marketing and property rights. The book also sheds light on how the effectiveness of the innovation process can be monitored using indicator systems. This is a handy resource for managers looking for a structured strategy and how to implement it to achieve optimal innovation management and reap its benefits.


Prof. Dr. Martin Kaschny has held the professorship for General Business Administration since 2002, in particular SME Management and Entrepreneurship at the University of Koblenz. From 1999 to 2002 he was a management consultant at the Handwerkskammer Düsseldorf. His research interests are in the areas of innovation and ideas management. Matthias Nolden, management consultant, lecturer and book author in the field of innovation management, has worked for many years in an internationally leading technology company from creation to commercialization of new products and services. His consulting focuses are in the areas of innovation management and business development.

Economic Factor Innovations.- Business Transformation.- Strategy and Positioning.- Processes and Roles.- Organizational Structures.- Personnel and Abilities.- Systems and Tools.- Corporate Governance and Control of Innovation Process.

Erscheinungsdatum
Reihe/Serie Management for Professionals
Zusatzinfo XI, 318 p. 62 illus.
Verlagsort Cham
Sprache englisch
Maße 155 x 235 mm
Gewicht 510 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Schlagworte Business Transformation • Corporate governance of innovation • Dynamic Capabilities • Enterprise transformation cycle • Entrepreneurship • External innovation organization • Innovation Audit • Innovation KPIs • Innovation Management • Innovation Systems • Internal innovation organization • Knowledge management cycle • Patent Protection • Product Piracy • R&D processes • Strategic cooperation partners • Strategic goal-planning • transformation cycle
ISBN-10 3-030-08721-2 / 3030087212
ISBN-13 978-3-030-08721-0 / 9783030087210
Zustand Neuware
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Buch | Softcover (2024)
Vahlen (Verlag)
CHF 37,65