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REINVENTING THE BAZAAR CL - John McMillan

REINVENTING THE BAZAAR CL

(Autor)

Buch | Hardcover
288 Seiten
2002
WW Norton & Co (Verlag)
978-0-393-05021-9 (ISBN)
CHF 36,55 inkl. MwSt
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From the wild swings of the stock market to the online auctions of eBay, markets have suddenly become quite visible. This text questions what makes institutions work, how important they are and demonstrates that markets are powerful if imperfect tools, used for improving our living standards.
Clear, insightful, and nondogmatic, this book gives us a new appreciation for one of our most ubiquitous institutions. From the wild swings of the stock market to the online auctions of eBay to the unexpected twists of the world's post-Communist economies, markets have suddenly become quite visible. We now have occasion to ask, "What makes these institutions work? How important are they? How can we improve them?" Taking us on a lively tour of a world we once took for granted, John McMillan offers examples ranging from a camel trading fair in India to the $20 million per day Aalsmeer flower market in the Netherlands to the global trade in AIDS drugs. Eschewing ideology, he shows us that markets are neither magical nor immoral. Rather, they are powerful if imperfect tools, the best we've found for improving our living standards. Peter Bernstein's Against the Gods enabled us to see risk in a whole new light. McMillan's book will do the same for markets.
Verlagsort New York
Sprache englisch
Maße 163 x 241 mm
Gewicht 593 g
Themenwelt Sozialwissenschaften Soziologie
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
ISBN-10 0-393-05021-1 / 0393050211
ISBN-13 978-0-393-05021-9 / 9780393050219
Zustand Neuware
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