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The Strategy Book: How To Think And Act Strategically To Deliver Outstanding Results - Max McKeown

The Strategy Book: How To Think And Act Strategically To Deliver Outstanding Results

(Autor)

Buch | Softcover
328 Seiten
2024 | 4th edition
FT Publishing International (Verlag)
978-1-292-46663-7 (ISBN)
CHF 31,35 inkl. MwSt
An essential guide for any leader, manager or entrepreneur, this book provides practical guidance and tips to delivering outstanding results through strategy creation, engagement and delivery.
Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. Strategy is simple, but simple is complex.

What’s new? The Speed Strategy edition includes tips, techniques and tactics for using Mckeown’s One-Page Speed Strategy. From running a strategy meeting to creating a strategy process, developing a culture of strategic thinkers and everything in between, it will help you to create real-world strategies that deliver outstanding results.

The Strategy Book will help any manager, regardless of experience, to better develop their inner strategic potential for outstanding results in our ever-changing world.

People who wanted to shape the future have created our present. With over 7 billion fellow humans sharing our planet, things are not going to slow down or get simpler. At the heart of strategy is the mind of the individual strategist, and by nurturing your ability to see the big picture you can get better at adapting successfully. You can get better at shaping events to get to somewhere better. Using available means to desirable ends.

Expectations keep shifting, new competitors keep appearing, rules change and then change again, technologies disrupt and then politics shake up the nature of the landscape in which you compete, work and live. Being more strategic is about outthinking both competitors and limitations.

Strategy is not a solo sport. The Strategy Book focuses on how you can create powerful strategies with other people to deliver success together in a competitive world. It answers the following questions:



What do we know about strategy?
What can creative strategy do for you?
How can you create winning strategies?
How to think and act strategically?
How can you engage people with strategy?
How do you avoid pitfalls and screw-ups?

It can be read as a whole, or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring to them again and again.

Dr. Max Mckeown  is the author of  The Strategy Book , winner of the Commuter Read at the Chartered Management Institute Book of the Year and Amazon's Best Business Books. He is also author of  The Innovation Book, Adaptability: The Art of Winning in an Age of Uncertainty , and four other books. He works as a strategic coach with Fortune 100 companies and is also a popular keynote speaker at conferences worldwide.

Part One - Your Strategic Self 

Part Two - Thinking like a Strategist  

Part Three - Creating Your Strategy 

Part Four - Winning with Strategy  

Part Five - Making Your Strategy Work  

Part Six - The Strategy Book Toolkit  

Erscheinungsdatum
Reihe/Serie Financial Times Series
Verlagsort Harlow
Sprache englisch
Maße 135 x 210 mm
Gewicht 415 g
Themenwelt Schulbuch / Wörterbuch
Sozialwissenschaften Pädagogik
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-292-46663-4 / 1292466634
ISBN-13 978-1-292-46663-7 / 9781292466637
Zustand Neuware
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Buch | Softcover (2024)
Vahlen (Verlag)
CHF 37,65