Sufficiency in Business (eBook)

The Transformative Potential of Business for Sustainability

Maike Gossen, Laura Niessen (Herausgeber)

eBook Download: PDF

2024
348 Seiten
Transcript Verlag
978-3-8394-6910-1 (ISBN)

Infos

Businesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.

Autor

Maike Gossen (Dr.) is as a post-doc researcher at Technical University Berlin, Germany. Her research centers around sustainable consumption, sufficiency, sufficiency-promoting marketing and digitalisation. Laura Niessen is a researcher at the Maastricht Sustainability Institute. Her work focuses on sufficiency-promoting businesses, looking at what strategies they use and what their impact can be.

Produkt-Details

• Erscheint lt. Verlag: 30.6.2024
• Reihe/Serie: Neue Ökonomie
• Reihe/Serie: Neue Ökonomie
• Zusatzinfo: Dispersionsbindung, 13 SW-Abbildungen
• Verlagsort: Bielefeld
• Sprache: englisch
• Maße: 150 x 150 mm
• Themenwelt: Wirtschaft ► Allgemeines / Lexika
• Schlagworte: business • Business models • Degrowth • Economics • Economic Theory • economy • sufficiency
• ISBN-10: 3-8394-6910-4 / 3839469104
• ISBN-13: 978-3-8394-6910-1 / 9783839469101