Business in Africa in the Era of Digital Technology (eBook)

Essays in Honour of Professor William Darley

James Baba Abugre, Ellis L.C. Osabutey, Simon P. Sigué (Herausgeber)

eBook Download: PDF

2021 | 1st ed. 2021
XVII, 174 Seiten
Springer International Publishing (Verlag)
978-3-030-70538-1 (ISBN)

Infos

This book covers various aspects of business such as Entrepreneurship, HR management, Supply chain management, Marketing, Finance, and Globalization within the Africa Context, especially as digital technology changes the African society. Private and NGOs are emerging with greater capabilities and affecting the development of Africa, and this volume explores the impact of such change. 

This edited volume honours the exemplary contribution of Professor William Darley to the creation and development of the Academy of African Business and Development (AABD). The book is intended for graduate students and researchers interested in business development and practices in Africa.

James Baba Abugre is an Associate Professor of Human Resource Management at the University of Ghana Business School and a Senior Consultant with the Corporate Support Group - Ghana. He is the Executive Secretary of the Academy of African Business and Development (AABD). He teaches and researches in human resource management and development, cross-cultural and comparative management, organizational and interpersonal communication. 

Ellis L.C. Osabutey is a Reader in International Business & Strategy at Roehampton Business School, University of Roehampton. His research focuses on Foreign Direct Investment, Technology and Knowledge Transfer, SME Innovation Strategies, Mobile Technology and Financial Inclusion, etc. His empirical work generally covers developing countries and is focused on, but not limited to, Sub-Saharan Africa. Ellis is Associate Editor of the Journal of Africa Business and an Editorial Board Member for Technological Forecasting and Social Change.

Simon P. Sigué is a Full Professor of Marketing at Athabasca University, the President of the Academy of African Business and Development (AABD), and a former Editor of the Journal of African Business.  His research covers such topics as entrepreneurial marketing, franchising, marketing channels, customer relationship management, game theory, and international marketing and is published in leading marketing, management science, and economics journals.

Produkt-Details

• Erscheint lt. Verlag: 28.6.2021
• Reihe/Serie: Advances in Theory and Practice of Emerging Markets
• Reihe/Serie: Advances in Theory and Practice of Emerging Markets
• Zusatzinfo: XVII, 174 p. 13 illus., 12 illus. in color.
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Wirtschaftsinformatik
• Schlagworte: Digitalization in Africa • Digitizing Human Resource Development in Africa • Human Resource Management (HRM) in the Digital Era • Professor William Darley • Role of Instagram in Africa • Supply chain management systems in Africa
• ISBN-10: 3-030-70538-2 / 3030705382
• ISBN-13: 978-3-030-70538-1 / 9783030705381