Introduction to Management in the Hospitality Industry

Tom Powers (Autor)

Buch | Hardcover

614 Seiten

1988 | 3rd Revised edition
John Wiley & Sons Inc (Verlag)
978-0-471-83933-0 (ISBN)

Infos

This edition has been reorganized for greater clarity, and contains new chapters and updated data and statistics. An overview of the hospitality industry, covering all aspects of management, is provided.

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This new edition of the text has been reorganized for greater clarity, and contains new chapters and updated data and statistics. An overview of the hospitality industry, covering all aspects of management, is provided. There are new chapters devoted to travel and tourism, advanced technology and franchising. The new organizational structure makes it easier for the instructor to teach students about the industry in terms of its major segments. Topics covered include the restaurant business, institutional food service, automating operations and services in hotels, tourism generators, marketing in the hospitality industry, and much more.

Inhalt

The Hospitality Industry and You; The Restaurant Business; Issues Facing Food Service; The Future of the Restaurant Business; Institutional Food Service; Hotel and Motel Business and Operations; Technology: Automating Operations and Services in Motels; Forces Shaping the Hotel Business; Tourism Front and Centre; Destinations: Tourism Generators; Businesses Serving the Tourist; The Staffing, Control, Leadership and Directing Functions in Hospitality Management; Marketing in the Hospitality Industry; Franchising Hospitality; Views of the Future.

Produkt-Details

• Reihe/Serie: Wiley series in management
• Zusatzinfo: Ill.
• Verlagsort: New York
• Sprache: englisch
• Maße: 180 x 240 mm
• Gewicht: 1077 g
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Themenwelt: Weitere Fachgebiete ► Handwerk
• ISBN-10: 0-471-83933-7 / 0471839337
• ISBN-13: 978-0-471-83933-0 / 9780471839330
• Zustand: Neuware