Nicht aus der Schweiz? Besuchen Sie lehmanns.de
Relationship between R&D and Financial Performance in Indian Pharmaceutical Industry - Mithun Nandy

Relationship between R&D and Financial Performance in Indian Pharmaceutical Industry

(Autor)

Buch | Hardcover
202 Seiten
2021 | 1st ed. 2022
Palgrave Macmillan (Verlag)
978-981-16-6920-0 (ISBN)
CHF 164,75 inkl. MwSt
  • Versand in 10-14 Tagen
  • Versandkostenfrei
  • Auch auf Rechnung
  • Artikel merken
The book provides insight into different research and development (R&D) activities performed by Indian pharmaceutical companies. It describes how R&D activities have evolved in the last three decades on Indian soil. The book discusses how emerging economy like India has become the ‘Pharmacy of the World’ and how reputed and research-centric Indian drug manufacturing companies are aligning their business model by incepting the business idea as ‘Innovate in India and Serve to the World’. Subsequently, through successful implementation of the R&D activities and endeavors, Indian pharmaceutical companies have been witnessing different drug discoveries and innovations which have been performed in an indigenous manner. Contemporary marketing strategies adopted by the research-centric Indian pharmaceutical companies for selling innovative drug products across the globe, attaining global competitiveness, and maintaining a seamless supply chain through export initiatives have also been discussed in this book. Finally, the book figures out the relationship between R&D and financial performance with the help of panel data analysis (PDA), an econometric approach. 

Dr. Mithun Nandy  has over 16 years of pharmaceutical industry experience and is currently designated as Assistant General Sales Manager in Hegde & Hegde Pharmaceutica LLP, Mumbai, India. He is responsible for the different domestic and international market operations at H&H which are connected to pharmaceutical product promotion and selling. He has presented numerous research papers and posters at different national and international management conferences. He has a good number of empirical research papers published in various reputable peer-reviewed international journals.  His professional success story has been featured in IQVIA Sales View. 

Chapter 1. Introduction.- Chapter 2. A Profile of the Indian Pharmaceutical Companies.- Chapter 3. Marketing Activities of Indian Pharmaceutical Companies.- Chapter 4. Research and Development Activities of the Indian Pharmaceutical Companies.- Chapter 5. Global Competitiveness of Indian Pharmaceutical Companies.- Chapter 6. Evaluation of Financial Performance in the Global Context.- Chapter 7. Empirical Study.

Erscheinungsdatum
Zusatzinfo 20 Illustrations, color; 5 Illustrations, black and white; XXXI, 202 p. 25 illus., 20 illus. in color.
Sprache englisch
Maße 148 x 210 mm
Themenwelt Technik
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Rechnungswesen / Bilanzen
Wirtschaft Volkswirtschaftslehre
Schlagworte drug manufacturing • Innovation • Innovative Healthcare • Pharmaceutical • Pharmacy of the World • research & development (R&D)
ISBN-10 981-16-6920-1 / 9811669201
ISBN-13 978-981-16-6920-0 / 9789811669200
Zustand Neuware
Haben Sie eine Frage zum Produkt?
Mehr entdecken
aus dem Bereich
Grundlagen marktorientierter Unternehmensführung : Konzepte, …

von Heribert Meffert; Christoph Burmann; Manfred Kirchgeorg

Buch (2024)
Springer Gabler (Verlag)
CHF 69,95
Digitale Geschäftsmodelle verstehen, designen, bewerten

von Christian Hoffmeister

Buch | Hardcover (2022)
Hanser (Verlag)
CHF 55,95
Marketinginstrumente und Erkenntnisse der Wirtschaftspsychologie

von Katja Gelbrich; Stefan Müller

Buch | Softcover (2024)
Vahlen (Verlag)
CHF 34,85