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Beyond the Sage on the Stage - S.L. Seethaler

Beyond the Sage on the Stage

Communicating Science and Contemporary Issues Effectively

(Autor)

Buch | Softcover
346 Seiten
2024
University of Toronto Press (Verlag)
978-1-4875-4749-3 (ISBN)
CHF 38,35 inkl. MwSt
Beyond the Sage on the Stage provides practical, evidence-based communication lessons and debunks often-repeated communication myths.
Communication failures are ubiquitous. Exacerbating the situation, much communication advice is superficial, and the vast research base that should inform best practices in communication is difficult to navigate. Beyond the Sage on the Stage translates lessons from carefully documented scholarship into lucid prose with meaningful examples that illustrate readily applicable communication strategies.

This user-friendly guide provides a unique cross-disciplinary approach to developing the knowledge, skills, and habits of mind to achieve evolving communication goals. Topics include optimizing language and visuals, designing comparisons, composing logic stories, conveying authenticity, clarifying data and uncertainty, supporting reasoning and decision-making, avoiding backfires, reading body language, and cultivating empathy.

The book is constructed with a clear progression of logic based on a proven educational framework and provides guidance for communication about both uncontroversial and controversial topics. Demonstrating how commonly dispensed communication advice is often counterproductive, Beyond the Sage on the Stage is an innovative toolkit for being understood, fostering trust and genuine connection, and building a foundation for more effective, inclusive communication.

S.L. Seethaler directs education initiatives and teaches research communications at the University of California, San Diego.

List of Figures and Tables
Preface
Acknowledgments

Introduction
1. Mapping the Landscape of Audiences, Contexts, and Goals
2. Masterful Use of Words and Images, the Fundamental Tools of the Communication Artisan
3. Metaphors and Analogies: Uncovering How They Frame Thought
4. So We Live in a Snow Globe? Misconception Mishaps and Designing Stories for Learning
5. The Hidden Climb Revealed: Giving Voice to People and Process
6. Negotiating Uncertainty and the Intricacies of Tradeoffs
7. How (Not) to Trigger Audiences’ Decision-Making Survival Tactics
8. Obvious but Wrong: The Perils of the Backfire Effect and Tips to Prevent It
9. Crucial Conversations, Trust, and the Dark Matter of Communication
10. Collecting the Tools into the Toolbox


Summary of Learning Objectives
Notes
References
Index

Erscheinungsdatum
Zusatzinfo 24 b&w figures, 17 b&w tables
Verlagsort Toronto
Sprache englisch
Maße 152 x 226 mm
Gewicht 540 g
Themenwelt Sachbuch/Ratgeber Gesundheit / Leben / Psychologie
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
ISBN-10 1-4875-4749-8 / 1487547498
ISBN-13 978-1-4875-4749-3 / 9781487547493
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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