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Communication in Political Campaigns

Functional Analysis of Election Messages
Buch | Softcover
326 Seiten
2022 | 2nd Revised edition
Peter Lang Publishing Inc (Verlag)
978-1-4331-8807-7 (ISBN)

Lese- und Medienproben

Communication in Political Campaigns - William L. Benoit
CHF 56,20 inkl. MwSt
This book provides theory and research on political campaign messages. It adopts a communication perspective in relation to candidate and news media messages about campaigns. It focuses on U.S. presidential campaigns, but also discusses non-presidential campaigns and non-U.S. campaign messages. Both primary and general election campaigns are covered.
This book is based on the Functional Theory of Political Campaign Discourse. It adopts a communication perspective to campaigns for public office. It discusses medium (e.g., speeches TV spots, debates, social media), sources of campaign messages, context (e.g., primary vs. general campaign), audience (voters and how they process messages), news coverage of election campaigns, and non-presidential and non-U.S. election messages.

William L. Benoit (Ph.D., Wayne State University and Distinguished Professor of Communication Studies at the University of Alabama, Birmingham) developed and applied the Functional Theory of Political Campaign Discourse. He has published extensively (20 books and hundreds of journal articles and book chapters). He dabbles in art; he painted the artwork on the cover of this book (and others).

Preface – The Nature of Political Campaigns – The Functional Theory of Political Campaign Discourse – The Role of Medium in Campaign Discourse – The Role of Source in Campaign Discourse – The Role of Context in Political Campaign Discourse – Non- Presidential, Non- U.S. Campaign Discourse – News Coverage of Political Campaigns – Voters: Campaign Messages and Election Outcome – Conclusions – Appendix 1 – References – Index.

Erscheinungsdatum
Zusatzinfo 54 Illustrations, unspecified
Verlagsort New York
Sprache englisch
Maße 150 x 225 mm
Gewicht 471 g
Themenwelt Sozialwissenschaften Kommunikation / Medien Buchhandel / Bibliothekswesen
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Sozialwissenschaften Politik / Verwaltung Allgemeines / Lexika
Sozialwissenschaften Politik / Verwaltung Politische Systeme
Sozialwissenschaften Politik / Verwaltung Politische Theorie
ISBN-10 1-4331-8807-4 / 1433188074
ISBN-13 978-1-4331-8807-7 / 9781433188077
Zustand Neuware
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