Digital Play

The Interaction of Technology, Culture, and Marketing

Stephen Kline, Nick Dyer-Witheford, Greig de Peuter (Autoren)

Buch | Softcover

376 Seiten

2003
McGill-Queen's University Press (Verlag)
978-0-7735-2591-7 (ISBN)

Infos

Traces the development of video gaming from its origins in hacker circles to its status as a $20 billion global cultural industry. This book intends to debunk cyber-guru optimism about globally networked digital communications by analysing the management practices of the corporations that designed and marketed video games to youthful audiences.

Produkt-Details

• Verlagsort: Montreal
• Sprache: englisch
• Maße: 152 x 229 mm
• Gewicht: 530 g
• Themenwelt: Informatik ► Weitere Themen ► Computerspiele
• ISBN-10: 0-7735-2591-2 / 0773525912
• ISBN-13: 978-0-7735-2591-7 / 9780773525917
• Zustand: Neuware