How Transformative Innovations Shaped the Rise of Nations

From Ancient Rome to Modern America

Gerard Tellis, Stav Rosenzweig (Autoren)

Buch | Hardcover

332 Seiten

2018
Anthem Press (Verlag)
978-1-78308-732-7 (ISBN)

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Over the last 2,000 years, critical innovations have transformed small regions into global powers. But these powers have faded when they did not embrace the next big innovation. Gerard J. Tellis and Stav Rosenzweig argue that openness to new ideas and people, empowerment of individuals and competition are key drivers in the development and adoption of transformative innovations. These innovations, in turn, fuel economic growth, national dominance and global leadership. In How Transformative Innovations Shaped the Rise of Nations, Tellis and Rosenzweig examine the transformative qualities of concrete in Rome; swift equine warfare in Mongolia; critical navigational innovations in the golden ages of Chinese, Venetian, Portuguese and Dutch empires; the patent system and steam engine in Britain; and mass production in the United States of America.

Gerard J. Tellis is professor, Neely Chair of American Enterprise and director of the Center for Global Innovation at the Marshall School of Business, University of South California, USA. He is an expert in innovation, advertising, social media, new product growth and global market entry. Associate editor of the Journal of Marketing Research, Tellis is the author of 6 books and over 100 articles (http://www.gtellis.net) and has won more than 20,000 citations and 20 awards for his publications. Stav Rosenzweig is assistant professor of marketing and business strategy at the Guilford Glazer Faculty of Business and Management, Ben-Gurion University of the Negev, Israel. An expert in innovation management and knowledge creation, Rosenzweig’s research focuses on the interrelations of innovation, knowledge and public policy in business strategy and consumer behavior.

List of Illustrations; Acknowledgments; 1. Global Influence of Transformative Innovations; 2. Roman Concrete: Foundations of an Empire; 3. Swift Equine Warfare and the Rise of the Mongolian Empire; 4. How Gunpowder Shaped the Fortunes of Nations; 5. Golden Age of Chinese Water Navigation; 6. Venetian Shipbuilding: Mastering the Mediterranean; 7. Portuguese Caravel: Building an Oceanic Empire; 8. Fluyt and the Building of the Dutch Empire; 9. Patenting: Institutionalizing Innovation; 10. The Steam Engine and the Rise of the British Empire; 11. American Mass Production and the Rise of the USA; 12. Lessons; Notes; Index.

Erscheinungsdatum	12.07.2018
Verlagsort	London
Sprache	englisch
Maße	153 x 229 mm
Gewicht	454 g
Themenwelt	Geschichte ► Teilgebiete der Geschichte ► Technikgeschichte
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	1-78308-732-3 / 1783087323
ISBN-13	978-1-78308-732-7 / 9781783087327
Zustand	Neuware