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Neuroscience for Coaches - Amy Brann

Neuroscience for Coaches

How to Use the Latest Insights for the Benefit of Your Clients

(Autor)

Buch | Softcover
232 Seiten
2014
Kogan Page Ltd (Verlag)
978-0-7494-7237-5 (ISBN)
CHF 52,35 inkl. MwSt
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Understand the neuroscience behind coaching tools and theories clearly so you can apply the principles confidently with these valuable tools and techniques.
Many coaching tools and techniques are now fairly well established, but how do they actually work? The coach who can answer this question credibly and convincingly is sought after. Neuroscience for Coaches equips coaches with cutting-edge neuroscience information that will help them deliver greater value to their clients. Based on over ten years of research, it covers the foundations as well as how to use this new information effectively and practically in everyday work. It provides a clear understanding of the latest aspects of neuroscience that are relevant to coaching so coaches can explain to clients from a neuroscientific perspective why particular techniques and methods work and the benefits to them.

Including valuable tools and techniques to use with coaching clients, Neuroscience for Coaches enables coaches to increase the ROI they deliver to clients and differentiate themselves in a highly competitive market. Online supporting resources include a 'Neuroscience for Coaches in action' bonus chapter and lecture slides.

Amy Brann studied medicine at University College London. Through her business, Synaptic Potential, she works with companies to help them better understand their teams, clients and organizations as a whole. Brann is the creator of the online community, "Neuroscience in Business" and has been the Lead Coach for Europe for one of the largest NLP Training Companies in the world. She is the author of Make Your Brain Work, also published by Kogan Page.

Chapter - 00: Introduction;


Section - ONE: Brain areas;


Chapter - 01: Prefrontal cortex;
Chapter - 02: Basal ganglia;
Chapter - 03: Striatum and nucleus accumbens;
Chapter - 04: Insular cortex;
Chapter - 05: Amygdala;
Chapter - 06: Anterior cingulate cortex;
Chapter - 07: Hypothalamus;
Chapter - 08: Hippocampus;


Section - TWO: Brain chemicals;


Chapter - 09: Cortisol;
Chapter - 10: Dopamine;
Chapter - 11: Oxytocin;
Chapter - 12: Adrenaline;
Chapter - 13: Serotonin;
Chapter - 14: GABA and glutamate;


Section - THREE: Foundational brain concepts;


Chapter - 15: Neurons and synapses;
Chapter - 16: Neuroplasticity;
Chapter - 17: Threat response;
Chapter - 18: Neuroimaging;
Chapter - 19: Working memory;
Chapter - 20: HPA axis;
Chapter - 21: Mirror neurons;


Section - FOUR: Brain networks;


Chapter - 22: Brain networks;


Section - FIVE: The quantum brain;


Chapter - 23: The quantum brain;


Section - SIX: Neuroscience of classic coaching areas;


Chapter - 24: Self-control/willpower;
Chapter - 25: Habits;
Chapter - 26: Optimism;
Chapter - 27: Goals;
Chapter - 28: Mindfulness;
Chapter - 29: Flow;
Chapter - 30: Motivation;
Chapter - 31: Decision making;
Chapter - 32: Expectations;
Chapter - 33: Beliefs;


Section - SEVEN: Neuroscience of not-so-classic coaching areas;


Chapter - 34: Choice architecture;
Chapter - 35: False memory;
Chapter - 36: Trust;
Chapter - 37: Fairness;
Chapter - 38: Loneliness

Erscheint lt. Verlag 3.11.2014
Verlagsort London
Sprache englisch
Maße 155 x 235 mm
Gewicht 377 g
Themenwelt Geisteswissenschaften Psychologie Arbeits- und Organisationspsychologie
Naturwissenschaften Biologie Humanbiologie
Naturwissenschaften Biologie Zoologie
Wirtschaft Betriebswirtschaft / Management Personalwesen
ISBN-10 0-7494-7237-5 / 0749472375
ISBN-13 978-0-7494-7237-5 / 9780749472375
Zustand Neuware
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