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Google Business Solutions All-in-one For Dummies - Bud E. Smith, Ryan C. Williams

Google Business Solutions All-in-one For Dummies

Buch | Softcover
792 Seiten
2009
John Wiley & Sons Ltd (Verlag)
978-0-470-38687-3 (ISBN)
CHF 43,70 inkl. MwSt
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A business blockbuster covering Google Analytics, AdWords, productivity tools, and more Now owners of small-to-medium-sized businesses can take advantage of the free Google Business Solutions suite of tools and services, thanks to the invaluable information in this one resource.
If you have a small business, you'll love the Google tools that are available at little or no cost. Google Business Solutions All-in-One For Dummies shows you how to use them all! Eight self-contained minibooks cover Google Apps, Google search tools for business, highlighting your business, creating a Web site with Google Sites, Google tools for your site, Google Ads and Analytics, securing business information, and getting noticed with Google Gadgets. As if that wasn't enough, there's a Google AdWords(t) gift card worth $25 inside the book, too!
Get e-mail, calendar, online documents and records, and more, free in Google Apps Provide directions to your business, reviews, access to products and services, and even coupons online with Google Maps and Google Base Use Google Docs, Checkout, and other tools to give your site all the e-commerce features Track traffic and get advertisers with Google Ads and Analytics Choose tools to keep your e-mail, servers, computers, and files safe Create gadgets that promote your business and add value to your site Learn the secrets of search engine optimization the Google way You'll also find out how to use coupons effectively, how to keep e-mail and instant messaging safer, and how to make the most of Google AdWords. Google Business Solutions All-in-One For Dummies really DOES have it all!

Bud E. Smith is a veteran technical writer. He is the author of all editions of Creating Web Pages For Dummies as well as books on AutoCAD, Web marketing, and Web graphics. Ryan Williams, a technical writer and digital media producer, is also the author of MySpace For Dummies and other books.

Introduction. Book I: Google Apps. Chapter 1: Getting Started with Google Apps. Chapter 2: Making Gmail Work for Your Business. Chapter 3: Be More Productive with Google Calendar. Chapter 4: Collaborating with Google Docs. Chapter 5: Sharing Information with Google Sites. Chapter 6: Creating Your Corporate Start Page. Book II: Google Search Tools for Business. Chapter 1: A Smart Tour of Google Search Chapter 2: How Google Search Works. Chapter 3: Understanding How Your Customers Use Google. Chapter 4: Search Engine Optimization Basics. Chapter 5: Adding Google Search to Your Site. Book III: Highlighting Your Business. Chapter 1: Standing Out on Google Maps. Chapter 2: Listing in Google Maps Local Business Center. Chapter 3: Attracting Customers with Google Coupons. Chapter 4: Showcasing Your Stuff with Google Base. Chapter 5: Feeding Your Products to Google Product Search. Book IV: Creating a Web Site with Google Sites. Chapter 1: Domain Names for Existing Businesses. Chapter 2: Domain Names for New Companies and More. Chapter 3: Buying a Domain Name. Chapter 4: A Tour of Google Sites. Chapter 5: Creating a Search-Friendly Site. Chapter 6: Creating a Google Site. Chapter 7: Editing a Google Site. Book V: Google Tools for Your Site. Chapter 1: Adding Google Documents to Your Web Site. Chapter 2: Adding Google Media to Your Web Site. Chapter 3: Adding Google Gadgets to Your Web Site. Chapter 4: E-Commerce with Google Checkout. Chapter 5: Adding a Blog with Blogger. Book VI: Google Ads and Analytics. Chapter 1: Introducing Google Ads. Chapter 2: Creating Your First Google Ads. Chapter 3: Selling More with Google Analysis Tools. Chapter 4: Maximizing Your Site and Your AdWords Ads. Book VII: Securing Business Information. Chapter 1: Is Security Really That Important? Chapter 2: Securing E-Mail. Chapter 3: Avoiding Web and IM Security Risks. Book VIII: Getting Noticed with Gadgets. Chapter 1: Introduction to Google Gadgets. Chapter 2: Creating Your First Google Gadgets. Chapter 3: Creating Applications for Social Networks. Chapter 4: Google Chrome and Gears. Chapter 5: Going Mobile with Google. Index.

Zusatzinfo Illustrations
Verlagsort Chichester
Sprache englisch
Maße 189 x 233 mm
Gewicht 1176 g
Einbandart Paperback
Themenwelt Mathematik / Informatik Informatik Grafik / Design
Mathematik / Informatik Informatik Web / Internet
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
ISBN-10 0-470-38687-8 / 0470386878
ISBN-13 978-0-470-38687-3 / 9780470386873
Zustand Neuware
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