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BTEC National Business Book 2 2nd Edition - Phil Guy, Catherine Richards

BTEC National Business Book 2 2nd Edition

Buch | Softcover
360 Seiten
2007 | 2nd edition
Heinemann (Verlag)
978-0-435-46545-2 (ISBN)
CHF 46,30 inkl. MwSt
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Aiming to match the BTEC specification, this book includes case studies of real organisations and people working in business, so theory is placed into context. It is suitable for a range of abilities, learning and teaching styles with differentiated activities to stretch more able students.
An engaging student book to help get the best results for the latest BTEC National Business specification.



Suitable for a range of abilities and learning styles, and contains differentiated activities to stretch learners.


Targeted assessment practice and handy grading tips for Pass, Merit and Distinction help students to achieve the best grades they can.


Outcome activities, case studies and grading tips provide comprehensive support for assessment.


'Thinking point' activities encourage students to broaden their knowledge and build towards completing the assessed coursework.


The most up-to-date examples from the real business world help to get learners thinking about current business trends.


Written by an experienced author team, all of whom have taught BTEC National Business.

Unit 12: Internet marketing; Unit 16: Human resource management; Unit 21: Contracts and legislation; Unit 30: Web design strategies; Unit 37: Starting a small business; Unit 38: Business ethics; Unit 39: Business and the economic environment; Unit 41: Effective retailing.

Erscheint lt. Verlag 31.8.2007
Verlagsort Harlow
Sprache englisch
Maße 263 x 219 mm
Gewicht 1018 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
ISBN-10 0-435-46545-7 / 0435465457
ISBN-13 978-0-435-46545-2 / 9780435465452
Zustand Neuware
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