Creative Memories: The 10 Timeless Principles Behind the Company that Pioneered the Scrapbooking Industry
McGraw-Hill Professional (Verlag)
978-0-07-143961-9 (ISBN)
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This book provides business lessons from the leader in the multibilliondollar scrapbook industry. It's a classic American success story: Cheryl Lightle, once an unemployed single mom, goes on to become the cofounder of one of the most successful direct selling companies in the United States. "Creative Memories" reveals the 10 guiding principles she used to create her scrapbooking empire, teaching readers how to use these principles to achieve success in their own lives. Through Lightle's inspirational story, combined with her proven business strategies and leadership lessons, this motivational book gives readers the tools they need to: maintain continual business and personal growth; preserve integrity and credibility; communicate clearly and concisely; define their own leadership style and direction; and, protect their relationships with their customers.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
AN INSPIRATIONAL START 1CHAPTER 1: It All Started with Three Little Words 3CHAPTER 2: It’s a People Business 15PART II:GUIDING PRINCIPLES 27CHAPTER 3: Putting Principles on Paper 29CHAPTER 4: Operate from Least to Most 41CHAPTER 5: Embrace the Abundance Mentality 55CHAPTER 6: Keep the Promise 67CHAPTER 7: Make It Easy 85CHAPTER 8: Communicate Clearly and Concisely 101CHAPTER 9: Protect the Relationship 123CHAPTER 10: Respect Personal Choices 135CHAPTER 11: Go for the Good of the Whole 147CHAPTER 12: Don’t Knee Jerk 161CHAPTER 13: Ensure Sustainability 171PART III:LEADING INTO THE FUTURE 183CHAPTER 14: Inspiring Hope for the Future 185INDEX 195
| Sprache | englisch |
|---|---|
| Maße | 160 x 231 mm |
| Gewicht | 481 g |
| Themenwelt | Wirtschaft ► Volkswirtschaftslehre ► Mikroökonomie |
| ISBN-10 | 0-07-143961-7 / 0071439617 |
| ISBN-13 | 978-0-07-143961-9 / 9780071439619 |
| Zustand | Neuware |
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