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Review of Technologies and Disruptive Business Strategies -

Review of Technologies and Disruptive Business Strategies

Buch | Hardcover
372 Seiten
2024
Emerald Publishing Limited (Verlag)
978-1-83797-457-3 (ISBN)
CHF 165,85 inkl. MwSt
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Disruptive Business Strategies (DBS) that have reshaped many industries. Uber's use of new technologies allowed it to create a new business model for urban transportation, while Airbnb used online technologies to create a new market for short-term rentals. Both new technologies and new business strategies are changing our world.
The pace of technological innovation has accelerated rapidly over the past decade, and this has led to Disruptive Business Strategies (DBS) that have reshaped many industries. Technology has been essential for creating and sustaining many new businesses, and also giving them a competitive edge.


This volume of Review of Management Literature (RoML), focuses on two key areas: The first is the latest technologies that are disrupting traditional business models, including artificial intelligence, blockchain, cloud computing, and the Internet of Things. The second is the disruptive business strategies that are being used to leverage these technologies, including platform-based business models, ecosystem-based strategies, and open innovation. The papers included in this volume have measured the extent of depth and coverage of the literature on technological innovations.


Illustrated throughout with these latest literature review summaries and future research areas, this volume will be of special interest to academicians, researchers, and practitioners seeking to understand the technology-driven changes that are revolutionising the modern business world.

Rahul Pratap Singh Kaurav is an Associate Professor at FORE School of Management, New Delhi, India. Vinaytosh Mishra is an Associate Professor for Healthcare Management (Management, Digital Health, and Heath Analytics) at the College of Healthcare Management and Economics, Gulf Medical University, Ajman (UAE).

Chapter 1. Leveraging Disruptive Technologies and Strategies for Competitive Advantage; Vinaytosh Mishra and Rahul Pratap Singh Kaurav

Section 1. Disruptive Innovations and Market Transformation

Chapter 2. Change Management in the Adoption of Disruptive Innovation: A Critical Review; Gayatri Panda, Amarnath Padhi, and Manoj Kumar Dash

Chapter 3. A systematic review of hospitality and tourism industry through the lens of disruptive innovations; Anoop Kumar, Anil Singh Parihar, and Pooja Jain

Section 2. Evolving Digital and Artificial Intelligence Landscape in Services and Marketing

Chapter 4. Digital Enigma: Understanding Ethical Dilemmas in Design and Marketing; Manoj Kumar Kamila, Sahil Singh Jasrotia, and Shagun Chib

Chapter 5. A Bibliometric Analysis and Visualization of Medical Artificial Intelligence Research; Yonghao Liu and Yu Mu

Chapter 6. Metaverse Marketing: A Guide to Reaching the Next Generation of Consumers; Piyush Gupta, Vivek Mishra, Anshuman Adarsh Sahu, and Priya Jindal

Section 3. Sector-Specific Technological Disruptions

Chapter 7. A Review of Self-Service Technology Adoption in the Tourism and Hospitality Industry; Surabhi Gore

Chapter 8. Sustainable Competitive Advantage in Heritage Tourism: Leveraging Cultural Legacy in a Data-Driven World; Aditi Nag and Smriti Mishra

Chapter 9. Transformative Influence of Disruptive Innovations on Markets and Business Performance; Sumit Narula and Dhruv Sabharwal

Chapter 10. A Literature Survey of Technological Disruptions in the Services Sector; Sheereen Fauzel, Verena Tandrayen-Ragoobur, and Shashi Jeevita Matadeen

Section 4. Strategic Perspectives in Business and Technology

Chapter 11. Navigating Strategic Leadership: Unraveling the Dynamics of Technological Innovation in Organizations; Anjali Singh and Sumi Jha

Chapter 12. Collaborative arrangements in developing successful business strategies: literature review; Maria Prokofieva

Section 5. Overview of Smart Technologies and Services

Chapter 13. A Literature Review on Smart Technologies in Service Systems: What should we work in Future?; Goknur Arzu Akyuz and Dursun Balkan

Chapter 14. Exploring the Internet of Things-Marketing Connection: A Bibliometric Review and Directions for Future Research; Mohammad Zaid and Rahela Farooqi

Erscheinungsdatum
Reihe/Serie Review of Management Literature
Verlagsort Bingley
Sprache englisch
Maße 152 x 229 mm
Themenwelt Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-83797-457-8 / 1837974578
ISBN-13 978-1-83797-457-3 / 9781837974573
Zustand Neuware
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