Transnational Management
Cambridge University Press (Verlag)
978-1-009-48858-7 (ISBN)
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Introduction: so what is transnational management?; Part I. The Strategic Imperatives: 1. Expanding abroad: motivations, means and mentalities; 2. Understanding the international context: responding to conflicting environmental forces; 3. Developing transnational strategies: building layers of competitive advantage; Part II. The Organizational Challenge: 4. Developing a transnational organization: managing integration, responsiveness and flexibility; 5. Creating worldwide innovation and learning: exploiting cross-border knowledge management; 6. Engaging in cross-border collaboration: managing across corporate boundaries; Part III. The Managerial Implications: 7. Building new management capabilities: key to effective implementation; 8. Shaping the transnational's future: defining an evolving global role.
| Erscheinungsdatum | 03.09.2024 |
|---|---|
| Zusatzinfo | Worked examples or Exercises |
| Verlagsort | Cambridge |
| Sprache | englisch |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
| ISBN-10 | 1-009-48858-9 / 1009488589 |
| ISBN-13 | 978-1-009-48858-7 / 9781009488587 |
| Zustand | Neuware |
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