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The McGraw-Hill 36-Hour Course in Business Writing and Communication - Kenneth Davis

The McGraw-Hill 36-Hour Course in Business Writing and Communication

(Autor)

Buch | Softcover
256 Seiten
2005
McGraw-Hill Professional (Verlag)
978-0-07-144127-8 (ISBN)
CHF 24,40 inkl. MwSt
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Helps readers manage their writing skills through a 12-step program. This guide shows business professionals of various levels how they can improve their writing in order to become more effective at their jobs. It includes self-tests, exercises, and exams.
Good business writing is not a gift, which you either have or you don't. It is a process that can be taught and managed like any other business process. The McGraw-Hill 36-Hour Business Communication Course will teach that process in 36 hours.Author, teacher, and writing coach Ken Davis helps readers manage their writing skills through a proven 12-step program. From knowing your audience to effectively delivering the message, Davis shows how anyone can become better, more effective communicators. Whether writing better e-mails or memos, or creating more concise reports, The McGraw-Hill 36-Hour Business Communication Course shows business professionals of all levels how they can improve their writing in order to become more effective at their jobs. With the self-tests, exercises, and exams common to The McGraw-Hill 36-Hour Course Series, this handy guide shows how anyone can be a better writer – and why it’s important. But, far from a primer on spelling, punctuation, and grammar, this real-world guide will help readers deliver their messages more clearly, more concisely, and more effectively, regardless of the medium.

Kenneth W. Davis, Ph.D., has conducted training and consulting for businesses and governments on four continents. A member of the boards of directors of both the Association for Business Communication and the Association of Professional Communication Consultants, Davis has authored or coauthored several influential books on business communication and writing, including Writing: Process, Product, and Power and Business Communication for the Information Age.

Reihe/Serie McGraw-Hill 36-Hour Courses
Zusatzinfo 75 Illustrations, unspecified
Sprache englisch
Maße 152 x 229 mm
Gewicht 324 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Bewerbung / Karriere
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-07-144127-1 / 0071441271
ISBN-13 978-0-07-144127-8 / 9780071441278
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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