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Research to Revenue - Don Rose, Cam Patterson

Research to Revenue

A Practical Guide to University Start-Ups

, (Autoren)

Buch | Softcover
352 Seiten
2023
The University of North Carolina Press (Verlag)
978-1-4696-7677-7 (ISBN)
CHF 52,25 inkl. MwSt
Presents the first-ever comprehensive guide to understanding, starting, and managing university startups. By systematically describing the process of translating academic research into commercial enterprises, the authors offer a thorough, process-oriented, and practical set of guidelines that cover not only best practices but also common mistakes.
University start-ups are unique in the world of business and entrepreneurship, translating research conducted at and owned by universities into market-ready products--a complex process that requires a combination of scientific, technical, legal, business, and financial skills to be successful. Start-ups have the potential to generate revenue for universities, enhance faculty recruitment and retention, create jobs, and create investment opportunities for venture capitalists and entrepreneurs. Research to Revenue presents the first-ever comprehensive guide to understanding, starting, and managing university startups. By systematically describing the process of translating academic research into commercial enterprises, Don Rose and Cam Patterson give a thorough, process-oriented, and practical set of guidelines that cover not only best practices but also common--and avoidable--mistakes. They detail the key factors and components that contribute to a successful start-up, explain what makes university start-ups unique, delineate the steps of building and managing them, and describe how to foster and maintain start-ups at a university. Written for faculty and staff working on campus, tech-transfer officers, university administrators, and venture capitalists unfamiliar with university structures, Research to Revenue ensures that any reader unfamiliar with technology commercialization and entrepreneurship will understand the fundamentals of the process, including intellectual property rights, fund-raising, and business models. This work is an invaluable resource for the successful formation and well-managed operation of university start-ups.

Don Rose is currently a Venture Partner with Hatteras Venture Partners, an early-stage life science investment firm, as well as an entrepreneur-in-residence with Alexandria's Research Triangle Launch Labs. Cam Patterson serves as chancellor of the University of Arkansas for Medical Sciences.

Erscheinungsdatum
Reihe/Serie The Luther H. Hodges Jr. and Luther H. Hodges Sr. Series on Business, Entrepreneurship, and Public Policy
Verlagsort Chapel Hill
Sprache englisch
Maße 155 x 235 mm
Gewicht 272 g
Themenwelt Sozialwissenschaften Pädagogik Erwachsenenbildung
Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-4696-7677-X / 146967677X
ISBN-13 978-1-4696-7677-7 / 9781469676777
Zustand Neuware
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