Making Sense of Managerial Economics
Seiten
2020
Cognella, Inc (Verlag)
978-1-7935-1669-5 (ISBN)
Cognella, Inc (Verlag)
978-1-7935-1669-5 (ISBN)
Provides students with a foundational knowledge base in managerial economics, the study of how managers can leverage economics in a way that best reaches their goals by optimizing resources. The text also demonstrates how the mathematical assumptions presented in the study of microeconomics can be attained in the real world.
Making Sense of Managerial Economics provides students with a foundational knowledge base in managerial economics, the study of how managers can leverage economics in a way that best reaches their goals by optimizing resources. Readers develop a higher level of understanding of microeconomic principles. The text also demonstrates how the mathematical assumptions presented in the study of microeconomics can be attained in the real world.
Opening chapters discuss marginal analysis and optimal decision-making, linear regression and statistical methods, and the laws of supply and demand. Students learn how to perform the required math to institute price ceilings and floors, key facts about consumer behavior, and the traits of social economic efficiency. Additional topics include organizing for production, marketing in the competitive environment, output and associated costs, and the regulation and deregulation of competition. Closing chapters address risk and uncertainty, capital, and pricing.
A comprehensive yet accessible resource, Making Sense of Managerial Economics is well suited for introductory courses in managerial economics.
Making Sense of Managerial Economics provides students with a foundational knowledge base in managerial economics, the study of how managers can leverage economics in a way that best reaches their goals by optimizing resources. Readers develop a higher level of understanding of microeconomic principles. The text also demonstrates how the mathematical assumptions presented in the study of microeconomics can be attained in the real world.
Opening chapters discuss marginal analysis and optimal decision-making, linear regression and statistical methods, and the laws of supply and demand. Students learn how to perform the required math to institute price ceilings and floors, key facts about consumer behavior, and the traits of social economic efficiency. Additional topics include organizing for production, marketing in the competitive environment, output and associated costs, and the regulation and deregulation of competition. Closing chapters address risk and uncertainty, capital, and pricing.
A comprehensive yet accessible resource, Making Sense of Managerial Economics is well suited for introductory courses in managerial economics.
John P. Herzog is an instructor of computer science at Wittenberg University and an instructor of economics and finance at the University of Dayton, where he teaches courses in principles of macroeconomics, business finances, financial analysis and markets, and microeconomics. He earned his bachelor's degree and master's degree in business administration from Wright State University.
| Erscheinungsdatum | 25.08.2020 |
|---|---|
| Verlagsort | San Diego |
| Sprache | englisch |
| Maße | 203 x 254 mm |
| Gewicht | 658 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung |
| Wirtschaft ► Betriebswirtschaft / Management ► Logistik / Produktion | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-7935-1669-3 / 1793516693 |
| ISBN-13 | 978-1-7935-1669-5 / 9781793516695 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
Mehr entdecken
aus dem Bereich
aus dem Bereich
Allgemeines Steuerrecht, Abgabenordnung, Umsatzsteuer
Buch (2024)
Springer Gabler (Verlag)
CHF 39,20
Grundlagen, Beispiele, Übungsaufgaben mit Musterlösungen
Buch | Softcover (2024)
Vahlen (Verlag)
CHF 34,85
