The Creative Nudge

Simple Steps to Help You Think Differently

Kevin Chesters, Mick Mahoney (Autoren)

Buch | Softcover

128 Seiten

2021
Laurence King Publishing (Verlag)
978-1-78627-900-2 (ISBN)

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Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks. With The Creative Nudge, use 'nudge theory' to unleash your innate originality. A new behavioural science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behaviour changes, retrain your brain and live a more creative and rewarding life.

Advertising creative director Mick Mahoney has won many accolades including the Cannes Grand Prix. Mick's strategic partner, Kevin Chesters, has led creative strategy at advertising agencies including Ogilvy, Saatchi & Saatchi and Wieden & Kennedy. They are partners in a communications consultancy in London, Harbour Collective.

Erscheinungsdatum	16.07.2021
Zusatzinfo	50
Sprache	englisch
Maße	138 x 214 mm
Gewicht	300 g
Themenwelt	Sachbuch/Ratgeber ► Freizeit / Hobby ► Heimwerken / Do it yourself
	Sachbuch/Ratgeber ► Gesundheit / Leben / Psychologie ► Lebenshilfe / Lebensführung
	Sachbuch/Ratgeber ► Gesundheit / Leben / Psychologie ► Psychologie
	Wirtschaft ► Betriebswirtschaft / Management
ISBN-10	1-78627-900-2 / 1786279002
ISBN-13	978-1-78627-900-2 / 9781786279002
Zustand	Neuware