Mastering WooCommerce 4
Packt Publishing Limited (Verlag)
978-1-83882-283-5 (ISBN)
Key Features
Extend your WordPress knowledge to build fully functional e-commerce websites using WooCommerce and its plugins
Implement payment gateway, shipping, and inventory management solutions
Improve the speed and performance of your websites by optimizing images and caching static information
Book DescriptionWooCommerce is one of the most flexible platforms for building online stores. With its flexibility, you can offer virtually any feature to a client using the WordPress system. WooCommerce is also self-hosted, so the ownership of data lies with you and your client.
This book starts with the essentials of building a WooCommerce store. You’ll learn how to set up WooCommerce and implement payment, shipping, and tax options, as well as configure your product. The book also demonstrates ways to customize and manage your products by using SEO for enhanced visibility. As you advance, you’ll understand how to manage sales by using POS systems, outsource fulfillment, and external reporting services. Once you’ve set up and organized your online store, you’ll focus on improving the user experience of your e-commerce website. In addition to this, the book takes you through caching techniques to not only improve the speed and performance of your website but also its look and UI by adding themes. Finally, you’ll build the landing page for your website to promote your product, and design WooCommerce plugins to customize the functionalities of your e-commerce website.
By the end of this WooCommerce book, you’ll have learned how to run a complete WooCommerce store, and be able to customize each section of the store on the frontend as well as backend.What you will learn
Grasp the fundamentals of e-commerce website design and management with WordPress
Use Gutenberg product blocks to display products across various categories on your website
Get to grips with WordPress plugin development to customize your website's functionality
Discover various ways to effectively handle product payment, taxes, and shipping
Use analytics and product data syncing in WordPress to keep an eye on the user experience and monitor the performance of your online store
Promote your new product online using SEO management and landing pages
Who this book is forThis WooCommerce development book is for web developers, WordPress developers, e-commerce consultants, or anyone familiar with using WordPress and interested in building an e-commerce platform from scratch. Working knowledge of WordPress development and general web development concepts is required.
Patrick Rauland is obsessed with WooCommerce. He has used it as a customer, worked for WooCommerce support, developed core functionality in WooCommerce itself, led three releases, and helped plan their yearly conference (WooConf). He now helps people by writing his blog, creating courses for LinkedIn Learning/Lynda, and writing books. Patrick is also the co-founder of WooSesh, an online conference for WooCommerce developers and store owners. Patrick lives in Denver, Colorado, where you can probably find him at a local coffee shop, typing away
Table of Contents
Installing WordPress and WooCommerce
Configuring Products
Organizing Products
Optimizing SEO and Attracting Traffic
Managing Sales Through WP Admin
Syncing Product Data
Configuring In-Store POS Solutions
Using Fulfillment Software
Speeding Up Your Store
Setting Up Your Theme
Customizing the Product Page
Building a Landing Page
Creating Plugins for WooCommerce
| Erscheinungsdatum | 01.04.2020 |
|---|---|
| Verlagsort | Birmingham |
| Sprache | englisch |
| Maße | 191 x 235 mm |
| Themenwelt | Informatik ► Office Programme ► Outlook |
| Informatik ► Web / Internet ► Web Design / Usability | |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| ISBN-10 | 1-83882-283-6 / 1838822836 |
| ISBN-13 | 978-1-83882-283-5 / 9781838822835 |
| Zustand | Neuware |
| Haben Sie eine Frage zum Produkt? |
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