Future Telco

Successful Positioning of Network Operators in the Digital Age

Buch | Hardcover

XIV, 420 Seiten

2018 | 1st ed. 2019
Springer International Publishing (Verlag)
978-3-319-77723-8 (ISBN)

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This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made - to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven "levers," which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will benefit from the book's wealth of examples and up-to-date insights.

Dr. Peter Krüssel is Member of the Management Team at Detecon International GmbH. He has more than 20 years of experience in consultancy for telecommunications operators. He focuses on business development and the interrelationship between regulation, technology, innovation and marketing in the telco industry.

Introduction.- Part I: Integrated Networks.- Part II: Modern Network Concepts.- Part III: Innovation.- Part IV: Partnering.- Part V: Regulation, Wholesale & Wholebuy.- Part VI: Customer Centricity.- Part VII: Internal Enabler.

Erscheinungsdatum	09.08.2018
Reihe/Serie	Management for Professionals
Zusatzinfo	XIV, 420 p. 102 illus., 10 illus. in color.
Verlagsort	Cham
Sprache	englisch
Maße	155 x 235 mm
Gewicht	811 g
Themenwelt	Wirtschaft
Schlagworte	5G • Communication Services • Digitalization • ICT Sector • network operators • over-the-top provider • SDN/NFV • Telecommunications industry • Voice over LTE • Volte
ISBN-10	3-319-77723-8 / 3319777238
ISBN-13	978-3-319-77723-8 / 9783319777238
Zustand	Neuware