Measuring the Impact of Microcredit Programs in Albania

Forcim Kola (Autor)

Buch | Hardcover

225 Seiten

2017 | Unabridged edition
Cambridge Scholars Publishing (Verlag)
978-1-4438-2304-3 (ISBN)

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This book highlights a range of perspectives concerning the economic and social impact of microfinance products (especially microcredit) on their clients’ lives, scientifically analysing four distinct impact levels: namely, the individual level, the household level, the enterprise level, and the community level. Microcredit services enable low income people to move their family away from poverty and towards higher living standards, by increasing their business activity, improving their employment opportunities, and contributing to sustainable economic growth and development. Investigating the Albanian market, by assessing the impact of Albanian microfinance programs at each of the four above-mentioned impact levels, this book explores whether being a client of MFIs microfinance programmes brings positive changes to their lives and their community.The book uses various data collection techniques, such as surveys, interviews, quantitative measurements of financial data, and data processing methodologies including paired t-tests and a comparison-based data analysis methodology using a control group in order to support or reject the above hypothesis.

Dr Forcim Kola received his PhD in Marketing from “Aleksandër Moisiu” University of Durrësi, Albania, and an MBA from the University of Tirana, Albania. His primary research interests include modelling microfinance consumer choice behaviour based on social and economic impacts, and marketing issues such as consumer behaviour, client satisfaction, pricing policies, customer care, and competitive strategies, among others. In addition to serving as a Professor of Marketing, he also works as a business consultant for several companies in Albania.

Erscheinungsdatum	23.08.2017
Verlagsort	Newcastle upon Tyne
Sprache	englisch
Maße	148 x 212 mm
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung
	Wirtschaft ► Volkswirtschaftslehre ► Finanzwissenschaft
	Wirtschaft ► Volkswirtschaftslehre ► Makroökonomie
ISBN-10	1-4438-2304-X / 144382304X
ISBN-13	978-1-4438-2304-3 / 9781443823043
Zustand	Neuware