Business Studies

Susan Hammond (Autor)

Buch | Softcover

432 Seiten

1991 | 2nd edition
Longman (Verlag)
978-0-582-05705-0 (ISBN)

Infos

The aim of this textbook for A-level students is to provide them with tools to observe and interpret what they see in the changing world of business. The functions of business are emphasized in this new edition. Exercises are provided to put knowledge into practice.

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This volume comprises the expanded edition of an A-level business studies textbook. Discussing the functions of business, the text examines the implications of complex and changing business situations. Its main aim is to provide students with knowledge of business terminology and tools to observe and interpret what they see in the world of business. Discussed are methods of enquiry and problem solving, interpretation of information and the importance of presentation and expressing ideas in a clear manner. Exercises are included to enable students to put their knowledge into practice.

Inhalt

Part 1 The business environment: what is business studies?; the business as a system; markets; starting and running your own business. Part 2 The function of business: statistics - an aid to decision making and control; accounting - an aid to decision making and control; finance; marketing; the marketing mix; background to production; production control; people and business; business organization and communication; managing people; decision making in business organizations; tools for decision making. Part 3 Business in society: business and the economy; business and society.

Produkt-Details

• Erscheint lt. Verlag: 1.3.1991
• Zusatzinfo: b&w line drawings, index
• Verlagsort: Harlow
• Sprache: englisch
• Maße: 186 x 240 mm
• Gewicht: 881 g
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika
• ISBN-10: 0-582-05705-1 / 0582057051
• ISBN-13: 978-0-582-05705-0 / 9780582057050
• Zustand: Neuware