Retailing and the Language of Goods, 1550-1820

Nancy Cox (Autor)

Buch | Hardcover

258 Seiten

2015
Routledge (Verlag)
978-1-4724-1610-0 (ISBN)

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This book explores the meanings assigned to goods sold retail from 1550 to 1820 and how their labels were understood. The first half of the book focuses on mercantile language more broadly; how it was used in trade and how lexicographers approached new vocabularies. In the second half, the author turns to the goods themselves.

In this book the author explores the various meanings assigned to goods sold retail from 1550 to 1820 and how their labels were understood. The first half of the book focuses on these labels and on mercantile language more broadly; how it was used in trade and how lexicographers and others approached what, for them, were new vocabularies. In the second half, the author turns to the goods themselves, and their relationships with terms such as ’luxury’, ’choice’ and ’love’; terms that were used as descriptors in marketing goods. The language of objects is a subject of ongoing interest and the study of consumables opens up new ways of looking at the everyday language of the early modern period as well as the experiences of trade and consumption for both merchant and consumer.

Nancy Cox is an Honorary Research Fellow and Academic Editor of the Dictionary Project at the University of Wolverhampton, UK. Previous books for Ashgate include The Complete Tradesman: A Study of Retailing, 1550-1820 and, with Karin Dannehl, Perceptions of Retailing in Early Modern England.

Introduction; Part I The Language of Trade and Consumption; Chapter 1 The Relationship between Labels and their Objects; Chapter 2 Early Dictionaries and the Language of Trade and Industry; Chapter 3 The Approach to Trade and Industry in Early-modern Encyclopaedias; Chapter 4 Translating New Commodities; Chapter 101 Interlude Two Case Studies; Part II Things beyond Materiality; Chapter 5 Deception and Misconception in the Production of Food and Drink; Chapter 6 Choice and No Choice for the Poor; Chapter 7 Small Luxuries for Ordinary People; Chapter 8 Love and Marriage in the Market; Chapter 102 Conclusion;

Erscheint lt. Verlag	28.2.2015
Verlagsort	London
Sprache	englisch
Maße	156 x 234 mm
Gewicht	580 g
Themenwelt	Geschichte ► Allgemeine Geschichte ► Neuzeit (bis 1918)
	Geschichte ► Teilgebiete der Geschichte ► Wirtschaftsgeschichte
	Sozialwissenschaften
	Wirtschaft
ISBN-10	1-4724-1610-4 / 1472416104
ISBN-13	978-1-4724-1610-0 / 9781472416100
Zustand	Neuware