Beyond the Numbers
John Wiley & Sons Inc (Verlag)
978-0-471-28790-2 (ISBN)
* Ensures accurate financial reporting that emphasizes necessary details
* Educates key business managers about the refined financial measures needed to reach strategic goals
* Enables financial and operating managers to communicate key data analyses effectively
* Empowers key personnel throughout the company with a clear understanding of the links between financial measurements and overall business strategies
* Emphasizes the right themes when reporting financial health to investment analysts and the business press.
Numbers are meaningless unless they are gathered, interpreted, and utilized in the right way. The methods and methodologies captured in Beyond the Numbers will help you to better recognize your company's strengths, maximize its opportunities, and optimize its future.
About the Author WILLIAM L. SIMSON, co-author of the best-seiling Profit From Experience, is a professional writer with over 30 years of experience and 800 published or produced works. He has written in every medium: books, magazines, newspapers, film, television, and multimedia. Among his best-known works are Setting Sail, with Walter Cronkite, Early Warning (Universal Studios) and the PBS documentary, From Information to Wisdom. He lives in Rancho Santa Fe, California.
A Call to Action for Finance.
THE NEW METRICS: MEASURING THE VALUE-CREATING POTENTIAL.
Cash-Flow Metrics at National Semiconductor.
New Metrics at FMC and R.R.
Donnelley.
APPROACHES TO FINANCE FOR THE 90S AND BEYOND.
Planning, Decision Making and Developing People at General Electric.
Risk Management as Seen From Stanford Business School.
Purchasing as a Profit Center at Aetna.
Financials at MGM/UA.
SPECIAL PERSPECTIVES.
When the Red Ink Flows--Staving Off Bankruptcy.
START-UPS AND THE "VIRTUAL CORPORATION." Financials for a Start-Up.
The World of the "Virtual Corporation." AFTERWORD.
Shaping Your Career.
What Makes a Great CFO.
Glossary.
Notes.
Index.
Erscheint lt. Verlag | 23.12.1996 |
---|---|
Verlagsort | New York |
Sprache | englisch |
Maße | 159 x 238 mm |
Gewicht | 567 g |
Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Rechnungswesen / Bilanzen |
Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
ISBN-10 | 0-471-28790-3 / 0471287903 |
ISBN-13 | 978-0-471-28790-2 / 9780471287902 |
Zustand | Neuware |
Haben Sie eine Frage zum Produkt? |
aus dem Bereich