Successful Event Management

A Practical Handbook

Anton Shone, Bryn Parry (Autoren)

Buch | Softcover

256 Seiten

2001 | 1985. Corr. 3rd Printing ed.
Cengage Learning EMEA (Verlag)
978-0-8264-5219-1 (ISBN)

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This work is a guide to organizing a major event such as festivals, parties, concerts, weddings, and conferences. It includes photocopiable forms that will help readers to plan and budget, and case studies and websites to learn from on events like the Notting Hill Carnival.

Event management is a key part of most hospitality and tourism courses. This work is a guide to organizing a major event such as festivals, parties, concerts, weddings, and conferences. It includes photocopiable forms that will help readers to plan and budget, and case studies and websites to learn from on huge events like the Notting Hill Carnival, to smaller ones like a half-marathon in Wales. This handbook also includes a glossary of terms and an international list of contacts and organizations that can help with putting on an event.

Introduction to events; market demand for events; supply and suppliers; implications; making a start; events planning; financial management; preparation, logistics and support; marketing and public relations; the event as a project; during the event; closedown and evaluation.

Erscheint lt. Verlag	24.5.2001
Zusatzinfo	93 b&w line drawings, glossary
Verlagsort	London
Sprache	englisch
Maße	156 x 234 mm
Gewicht	460 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Projektmanagement
ISBN-10	0-8264-5219-1 / 0826452191
ISBN-13	978-0-8264-5219-1 / 9780826452191
Zustand	Neuware