Tricks of the Podcasting Masters

Rob Walch, Mur Lafferty (Autoren)

Buch | Softcover

384 Seiten

2006
Que Corporation,U.S. (Verlag)
978-0-7897-3574-4 (ISBN)

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Provides answers to questions such as: How do I interact with listeners and get them to come back next week? How do I conduct a great interview over the phone? How do I attract sponsors? How do I stay motivated? This title offers the authors' experiences with the 'casts they've produced regularly since podcasting began.

Have you figured out the basics of making a podcast, but now want to make a great podcast, and possibly make some money? Tricks of the Podcasting Masters holds the answers to questions such as:

How do I interact with listeners and get them to come back next week?
How do I conduct a great interview over the phone?
How do I attract sponsors?
How do I stay motivated?

The authors share their experiences with the 'casts they've produced regularly since podcasting began, including "podCast411" and "Geek Fu Action Grip," and draw from more than 100 interviews with podcasting's stars. With this book, you will be able to take your craft to the next level and create a business around your podcasts.

Mur Lafferty currently produces several podcasts including Geek Fu Action Grip, and is on the planning committee for the upcoming PodcasterCon. She's a member of the Sci-Fi Podcasting Network and presented at the Duke Podcasting Symposium. Rob Walch is Host of podCast411, where he has interviewed more than 100 leading podcasters and media experts, and is a consultant to former Presidential candidate John Edwards. He's on the planning committee for PodcasterCon, is a member of the Podcasting Specification Working Group, and has helped more than 100 people start their own podcasts.

Introduction    1

PART I    Laying Your Foundation

1    A Brief History of Podcasting    7

2    What the Pros Are Doing    23

3    Podcast Genres    43

4    Finding Your Passion    97

PART II    Refining Your Podcast and Your Skills

5    Getting Started    111

6    Your "Script,"    119

7    The Art of the Interview    131

8    Music--Issues and Sources    149

9    The Audible Written Word    167

10    The Great Editing Debate    181

11    Keeping the Podcast Consistent    189

12    You're Nothing Without Your Audience    199

Part III    Marketing and Promotion

13    Using Your Site as a marketing Tool    215

14    Using Promos to Hype Your Podcast    227

15    Getting the Word Out    235

16    How to Find Newbie Listeners    249

17    Business Planning     263

18    Generating Revenus    285

19    Podcasting as a marketing Tool    321

    Appendices

A     Microphone and Voice Tips    337

B     Creative Commons Explained    341

C     Websites for More Information    345

    Index    349

Erscheint lt. Verlag	29.6.2006
Sprache	englisch
Maße	178 x 233 mm
Gewicht	556 g
Themenwelt	Mathematik / Informatik ► Informatik
Themenwelt	Technik ► Nachrichtentechnik
ISBN-10	0-7897-3574-1 / 0789735741
ISBN-13	978-0-7897-3574-4 / 9780789735744
Zustand	Neuware