Competitive Inteligence 2.0 (eBook)

Organization, Innovation and Territory

Luc Quoniam (Herausgeber)

eBook Download: EPUB

2013 | 1. Auflage
400 Seiten
John Wiley & Sons (Verlag)
978-1-118-60440-3 (ISBN)

Infos

The recent "concept of 2.0", a consequence of "Web 2.0",
discusses the emergence of a new style, emancipated from the Web,
which finds applications in all areas of social activity:
management, innovation, education , organization, territory,
etc.

This book considers the implications of the changing paradigm for
competitive, economic and territorial intelligence applied to
innovation, value creation and enhancement of territories.
Competitive intelligence is therefore in the "2.0" and its values:
perpetual beta, user-generated content, social relations, etc.,
horizontality, a renewed legitimacy.

This book, collecting contributions from international experts,
testifies to the heterogeneity and richness of possible approaches.
It provides a totally new way of evaluating the impact of 2.0 with
concrete examples, while analyzing the theoretical models allowing
the reader to develop in other contexts the described cases of
success.

Autor

Luc Quoniam is a university professor, a member of the Paragraphe Laboratory University Paris 8 in France, and leader of the Lab4U Research Laboratory in Science of Information and Communication 2.0.

Produkt-Details

• Erscheint lt. Verlag: 4.2.2013
• Sprache: englisch
• Themenwelt: Technik ► Elektrotechnik / Energietechnik
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Schlagworte: Electrical & Electronics Engineering • Elektrotechnik u. Elektronik • Intelligente Systeme u. Agenten • Intelligent Systems & Agents
• ISBN-10: 1-118-60440-7 / 1118604407
• ISBN-13: 978-1-118-60440-3 / 9781118604403