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Understanding the Media - Eoin Devereux

Understanding the Media

(Autor)

Buch | Softcover
280 Seiten
2007 | 2nd Revised edition
SAGE Publications Inc (Verlag)
978-1-4129-2991-2 (ISBN)
CHF 45,35 inkl. MwSt
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Emphasis on the concept of globalisation in understanding the modern media. This book introduces theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. It applies a model of media analysis that gives equal weight to the production, content and reception of media texts.
′The second edition of Understanding the Media updates what has been recognised as a successful introduction to the study of the mass media…. The author furnishes examples from all around the world, underpinning the emphasis the book places on the concept of globalisation in understanding the modern media. The readings and questions force students to reflect critically on issues and encourage them to explore their own media-consumption habits….


The chapters are well organised and user friendly, with the chapter on globalisation highly recommended. Introductions to media globalisation often fail to provide a succinct and clear overview for first-year students - this chapter cracks the problem with a pithy description of the basic concepts and debates, interlaced with illuminating case studies and illustrative examples… The strength of Eoin Devereux′s text is that the examples are familiar and relevant to present-day students and his style does not patronise or talk down to them….


Clearly written, comprehensive, well organised and up to date… This is an excellent introductory text for media studies students′ - Times Higher Education





Praise for the first edition:


`An interesting book to read, written in a simple and transparent style and interlaced with topical, up-to-date examples of media events′ - Journal of Educational Media





′This is...a well-organized, well-informed, student-friendly textbook, ideal for first-year undergraduates as a kicking-off point into the field of media and communications research. It deserves to be widely taken up′ - European Journal of Communication





Understanding the Media introduces key theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. Devereux applies a model of media analysis that gives equal weight to the production, content and reception of media texts.





A particular emphasis is placed on understanding the mass media in a social context, and readers are invited to engage with a variety of questions about the increasingly complex mediascape in which we live our everyday lives.





Now thoroughly revised and expanded this Second Edition:





"Includes an additional chapter which draws together the book′s key themes





"Contains new and revised case studies with expanded discussions on media audiences and fandom and ′blogging′





"New and revised extracted readings in every chapter





"In addition, the book is now accompanied by an ancillary website with resources for students as well as slides for tutorials/lectures.





Each chapter contains concise summaries, exercises, extracts from experts in the field, model exam and essay questions, as well as directions for further reading and research. This practical dimension to Understanding the Media will ensure that the book appeals to both teachers and students of the media in the 21st Century.

Professor Eoin Devereux is Professor of Sociology at the University of Limerick, Ireland and an Adjunct Professor in Contemporary Culture at the University of Jyvaskyla, Finland.     Primarily interested in Cultural and Economic Sociology,  Professor Devereux has published extensively on media representations of poverty, inequality and the stigmatization of poorer neighbourhoods.  He has also published widely on the media and on popular music including co-edited books on David Bowie, Morrissey, Joy Division and Protest Music.  He is the author of the international best-selling book Understanding The Media, now in its 3rd edition and the editor of Media Studies: Key Issues and Debates, both published by Sage (London).   Professor Devereux is co-founder/director of two research clusters at the University of Limerick, Ireland, namely, The Popular Music and Popular Culture Research Cluster and The Power, Discourse and Society Research Cluster. In addition to his academic work, Devereux is also a creative writer and experimental musician. His essay ′Waltzing Back: The Cranberries 1989-1993′ is featured in the Box Set Version of The Cranberries debut album ′Everybody Else Is Doing It, So Why Can′t We?′ released by Universal Music (London) in October 2018. He has also curated sleeve notes for The Cranberries albums ′Something Else′,  ′In The End′ and the 2020 re-issue of ′No Need To Argue.′

Understanding the Media
Media Globalization
Media Ownership
Concentration and Conglomeration
Media Production and Media Professionals
Media Ideology
Analyzing Media Content
Media ′Re-Presentations′ in a Divided World
Audiences and Reception

Erscheint lt. Verlag 25.7.2007
Verlagsort Thousand Oaks
Sprache englisch
Maße 186 x 232 mm
Gewicht 510 g
Themenwelt Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
ISBN-10 1-4129-2991-1 / 1412929911
ISBN-13 978-1-4129-2991-2 / 9781412929912
Zustand Neuware
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