Becoming couture (eBook)

The Italian fashion industry after the Second World War

Chiara Faggella (Autor)

eBook Download: EPUB

2024
248 Seiten
Manchester University Press (Verlag)
978-1-5261-5523-8 (ISBN)

Infos

Becoming couture is the first book to examine the history of the Italian fashion industry during the global transition brought about by the Second World War. It draws on a wide range of primary sources, some of them newly unearthed, to demonstrate that the Italian fashion industry in the Republican era continued to rely on business practices and professionals established during Fascism. Analysing changes in promotional discourses and press coverage, the book traces the shift that occurred when manufacturers were encouraged to expand their exports of accessories to include sportswear, knitwear and moda boutique. This ultimately led to the legitimisation of Italian dressmaking as creatively independent of French influences and therefore worthy of the label 'couture'.

Produkt-Details

• Erscheint lt. Verlag: 3.12.2024
• Reihe/Serie: Studies in Design and Material Culture
• Zusatzinfo: 44 illustrations
• Sprache: englisch
• Themenwelt: Sachbuch/Ratgeber ► Freizeit / Hobby ► Kreatives Gestalten
• Themenwelt: Geisteswissenschaften ► Geschichte ► Regional- / Ländergeschichte
• Themenwelt: Sozialwissenschaften
• Schlagworte: Centro Italiano per la Moda di Milano • Couture • dressmaking • Ente Italiano della Moda • Fascist Italy • Fashion • fashion intermediaries • Giovanni Battista Giorgini • Handicraft Development, Inc. • history of dressmaking • history of fashion • Italian High Fashion Shows • Italy at Work • moda boutique • post-war period • Republican Italy • Salvatore Ferragamo
• ISBN-10: 1-5261-5523-0 / 1526155230
• ISBN-13: 978-1-5261-5523-8 / 9781526155238