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Language, Celebrity Fandom and Political Activism in Chinese Media - Mingyi Hou

Language, Celebrity Fandom and Political Activism in Chinese Media

Battling for Idols Online

(Autor)

Buch | Hardcover
168 Seiten
2025
Routledge (Verlag)
978-1-032-23084-9 (ISBN)
CHF 87,25 inkl. MwSt
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This book examines antagonistic fan communication on Chinese social media, focusing on the sociolinguistic dimensions and digital strategies in fandom discourse of Chinese celebrities to engage in broader questions around language, social media, and fan culture.

The volume explores the different factors which contribute to antagonism in these contexts, including competitive fan posting meant to boost celebrities’ positive publicity, but also at fans’ communicative practices themselves. Adopting an action-centered sociolinguistic framework, Hou considers how antagonistic fan communication transforms as fans’ engagement with digital technologies transforms and their experience with mediated content deepens. The book takes an in-depth look into how fans use a mix of verbal aggressions, such as trolling, with savvy digital tools, such as identity masking and memes to avoid content removal, in order to mobilize, collaborate, and communicate on a wider scale and often times, funnel those energies into digital activism events. Hou shows how not only can the study of such discourses reveal fresh insights into the state of fandom culture and political communication online but also directions for future research on language and social media.

This book will be of interest to scholars in digital communication, sociolinguistics, digital media studies, discourse analysis, and celebrity studies.

Mingyi Hou is Assistant Professor of Digital Culture in the Department of Culture Studies at Tilburg University, the Netherlands.

Contents

List of Figures

Acknowledgment

Chapter 1 Introduction

Chapter 2 Celebrity Fandom in China

The industrial and technological contexts of celebrity fandom culture in China

The features of celebrity fandom practices in China

The government’s regulation of digital platforms and fandom activities

Fan antagonism and anti-fandom

Cancel culture and celebrity bashing

Flaming and trolling

Fan activism and Chinese fandom nationalism

Social media logics

Chapter conclusion

Chapter 3 Action-centered sociolinguistic analysis: Fan practices as digitally afforded social action

Chapter 4 Researching celebrity fandom through digital ethnography

Chapter 5 Algorithm-oriented and competitive fan practices

Data contribution

Comment control

The competitive ethos in celebrity fandom culture

Chapter 6 Sociolinguistic features and social media strategies of antagonistic fan communication

The interaction order of fan antagonism

Unaddressed interaction between fandoms

Addressed interaction between fandoms

Naming the celebrity

“Slaughtering the square”

Creating and posting with derogatory hashtags

Addressing to entertainment industry stakeholders

Flagging abuse to Weibo platform

The amplified antagonism in entertainment news on Weibo

Moves, evolution and information visibility in fan antagonism

Multimodal strategies and themes in fan antagonism

Accusing online fan behaviors

Verbal attacks on celebrities

Who are the anti-fans?

Chapter conclusion

Chapter 7 Recontextualizing fan antagonism in political communication

Who is the opponent of “Brother China”

Pick your idol in “Construction 101”

The flopped virtual idols of the Communist Youth League

Disrupting the conflict structure in fan communication

Chapter 8 Fan antagonism and discursive conflicts in digital space

Researching antagonism in the celebrity fandom culture in China

The competitive digital fan practices as a polycentric construct and a discourse of exclusivity

The antagonistic fan communication as a genre

When can fans battle?

Discursive conflicts in a digital environment 92

Bibliography

Index

Erscheint lt. Verlag 1.4.2025
Reihe/Serie Routledge Focus on Language and Social Media
Zusatzinfo 55 Halftones, black and white; 55 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 138 x 216 mm
Themenwelt Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
Sozialwissenschaften
ISBN-10 1-032-23084-3 / 1032230843
ISBN-13 978-1-032-23084-9 / 9781032230849
Zustand Neuware
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