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Globalized Queerness - Helton Levy

Globalized Queerness

Identities and Commodities in Queer Popular Culture

(Autor)

Buch | Softcover
232 Seiten
2025
Bloomsbury Academic (Verlag)
978-1-350-29282-6 (ISBN)
CHF 49,95 inkl. MwSt
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Has a global queer popular culture emerged at the expense of local queer artists? In this book, Helton Levy argues that global queer culture is indebted to specific, local references that artists carry from their early experiences in life, which then become homogenized by contemporary media markets. The assumption that queer publics live and consume only through a global set of references, including gay parades and rainbow flags, for example, erases many personal complexities.

Levy revisits media characters that have caught the attention of the broader public – such as Calamity Jane (1953), the Daffyd Thomas character from the BBC comedy Little Britain (2003-2007), Brazilian drag queen Pabblo Vittar, French singer Christine and the Queens, and the Italian-Egyptian rapper Mahmood – and argues that they have gradually blended in the public's perception. This has often obscured the individual struggles faced by these characters, such as immigration, homophobia, poverty and societal exclusion. Levy also questions what happens when global media flows take queer culture to regions wherein the notion of LGBTQ+ rights are not entirely acceptable.

Utilizing insights from media reports published across the world's ten biggest media markets, Levy argues that there are a series of conditions which artists and cultural actors negotiate once they achieve any kind of success in mainstream media, while local queer references remain unseen in the wider media world. For that reason, he argues for stronger incentives for communities to accept and acknowledge the work of queer people before and after commoditization.

Helton Levy is a journalist and Lecturer in Communication and Media Studies at John Cabot University in Rome, Italy. He holds a PhD in Sociology from City, University of London, UK. He is the author of The Internet, Politics, and Inequality in Contemporary Brazil: Peripheral Media (2018) and several articles on counter-hegemonic media and media discourse.

Acknowledgments
List of Illustrations and Tables
Series Editors’ Introduction
Introduction: Globally queer? A tale of two worlds
1. Commodifying, de-commodifying, localising queer media and culture
2. Queer news
3. Queer artists
4. Trans influencers
5. Global platforms, local characters
Conclusion: From globalized queerness to possible homecomings
Index

Erscheint lt. Verlag 29.5.2025
Reihe/Serie Library of Gender and Popular Culture
Zusatzinfo 12 bw illus
Verlagsort London
Sprache englisch
Maße 138 x 216 mm
Themenwelt Kunst / Musik / Theater Film / TV
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
Sozialwissenschaften Soziologie Gender Studies
ISBN-10 1-350-29282-6 / 1350292826
ISBN-13 978-1-350-29282-6 / 9781350292826
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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