A New Age of Reason
John Wiley & Sons Inc (Verlag)
978-1-394-21660-4 (ISBN)
A New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today’s thorniest and most pressing problems like climate change and world hunger.
The author offers inspiring examples of companies using technology to positively impact humanity. The book provides an actionable playbook to transform your organization around this mission, including how to develop a tech for good strategy, how to evolve the C Suite to deliver on this mission, how to market it, as well as measure outcomes. The author also discusses the latest technology breakthroughs delivering positive world outcomes, such as:
Extending a surgeon’s “eyes and hands” via robotics surgical systems to improve patient outcomes
Computer vision tech that enables farmers to maximize crops to feed our burgeoning population
AI/robotics that identify and fight wildfires
Bringing together a collective of major thinkers on this subject and providing guidance for a better future, A New Age of Reason: Harnessing the Power of Tech for Good is a timely read for all executive leaders seeking to harness the new wave of technology to solve key societal problems and have a positive impact on the world.
LARRY WEBER is a successful entrepreneur, thought leader, author, and founder of several global marketing companies. He is founder, chairman, and CEO of Racepoint Global, an integrated marketing services agency headquartered in Boston, and founder of Weber Shandwick, a leading global communications firm.
Foreword vii
Introduction xi
Part 1 Technology, Humanity, and a New Age of Reason 1
Chapter 1 A New Wave of Technology to Better Humanity 3
Chapter 2 Agtech and Deere: Tech for Good at Its Best 7
Chapter 3 Technology and the Planet 19
Chapter 4 Innovations for a Healthier Population 35
Chapter 5 Timing Is Everything 47
Part 2 The Potential for Great Leaps 57
Chapter 6 The Seventh Wave of Modern Computing 59
Chapter 7 AI Enriching the Human Experience 73
Chapter 8 Chips and Sensors Everywhere 87
Chapter 9 The Promise of Quantum Computing 97
Chapter 10 Sustainably Powering Our Future 111
Chapter 11 The Surging Biological Systems Wave 127
Chapter 12 Harnessing Technology’s Potential 141
Part 3 Humanity and Technology: The Path Forward 147
Chapter 13 Becoming a Tech for Good Organization 149
Chapter 14 Key Questions to Find Your Pathway 157
Chapter 15 Has Marketing Disappeared? 163
Chapter 16 Putting Innovations on the Path of Good 171
Chapter 17 A Time for Reason 187
Acknowledgments 193
About the Author 195
Notes 197
Index 215
| Erscheinungsdatum | 05.08.2024 |
|---|---|
| Vorwort | David Kirkpatrick |
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 155 x 231 mm |
| Gewicht | 431 g |
| Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Journalistik |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-394-21660-2 / 1394216602 |
| ISBN-13 | 978-1-394-21660-4 / 9781394216604 |
| Zustand | Neuware |
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