The Narrative Power of Things
Peter Lang International Academic Publishers (Verlag)
978-1-80079-760-4 (ISBN)
In the increasingly globalised consumerculture of the twenty-first century, consumer goods have long become more thanmere commodities: they are markers of identity and tools of narration.Advertising, branding and other processes of consumer culture are ubiquitousand charge objects with meaning, impacting the way we perceive them and thosewho wear, use, showcase or discard them. This close link between consumerculture and the narration of identities - ranging from an individual to anational level - affects the construction of «national brands», as can be seenthrough contemporary writing.With a focus on post-2000 Austrianliterature, this book unveils how a skilful reading of consumer objects - bothbranded and non-branded - can enrich literary analysis. Introducing the conceptof consumer literacy and applying it to Wolf Haas' Das Wetter vor 15 Jahren,Thomas Glavinic's Die Arbeit der Nacht, Arno Geiger's Es geht uns gutand Raphaela Edelbauer's Das flüssige Land, the study showcases the narrativepower of consumer goods and the impact of Austrian literature and its writerson the idyllic national brand that stands in stark contrast to a troubled past.
Rebecca Wismeg-Kammerlander is a Germanist whose work focuses on contemporary Austrian Studies and the intersections between material culture and literature. She holds a PhD in German from King’s College London and an MA in German and Philosophy from the Goethe University Frankfurt am Main. She is a Visiting Research Fellow at King’s College London where she was previously Lecturer in German and European Studies. The Narrative Power of Things is her first monograph.
Contents: The Austrian Paradox, Past and Present – People, Places, and Things: Consumer Objects as a Literary Device – Consumer Objects, Consumer Literacy, and National Narratives – An Object on the Market: Austria as a Tourist Haven – Authorship, Texts as Products, and the National Brand.
| Erscheinungsdatum | 03.10.2023 |
|---|---|
| Reihe/Serie | Studies in Modern German and Austrian Literature ; 12 |
| Mitarbeit |
Herausgeber (Serie): Robert Vilain, Benedict Schofield, Alexandra Lloyd |
| Zusatzinfo | 8 Illustrations |
| Verlagsort | Oxford |
| Sprache | englisch |
| Maße | 152 x 229 mm |
| Gewicht | 519 g |
| Themenwelt | Geisteswissenschaften ► Geschichte |
| Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Anglistik / Amerikanistik | |
| Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Germanistik | |
| Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft | |
| Sozialwissenschaften | |
| Schlagworte | Alexandra • Austrian • Benedict • consumer • consumer culture and consumer aesthetics • Contemporary • Contemporary Austrian literature • Culture • identity construction and narration • Kammerlander • Laurel • Literature • Lloyd • narrative • Plapp • Power • Rebecca • Rebecca Wismeg-Kammerlander • Robert • Schofield • The Narrative Power of Things • things • Vilain • Wismeg |
| ISBN-10 | 1-80079-760-5 / 1800797605 |
| ISBN-13 | 978-1-80079-760-4 / 9781800797604 |
| Zustand | Neuware |
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