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Base of the Pyramid Markets in Latin America -

Base of the Pyramid Markets in Latin America

Innovation and Challenges to Sustainability
Buch | Hardcover
134 Seiten
2021
Routledge (Verlag)
978-1-138-38912-0 (ISBN)
CHF 235,65 inkl. MwSt
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This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors and entrepreneurs. It will be of interest to managers, policy makers, students and scholars interested in Base of the Pyramid markets and their potential.
This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors, and entrepreneurs. Deep inequalities, violence, and urbanisation characterise the region. Despite the reduction of poverty observed during the first two decades of the 21st century, Latin America is the most unequal region in the world. Outside active war zones, the region has the highest homicide rate in the world and violence and inequality are both deeply intertwined. Markets have a crucial role to play in closing this gap and offering job and income opportunities, especially to unemployed youth, paving the way for safer, more peaceful, and sustainable development.

The book also offers a theoretical reflection on the role that community enterprises who manage common-pool resources can play in serving markets and creating income opportunities for the rural poor.

The book is recommended for managers, policy makers, students, and scholars interested in Base of the Pyramid markets and their potential to lift people out of poverty and to promote a more equal society.

Ximena Rueda Fajardo is Associate Professor at the School of Management at the Universidad de los Andes, Colombia. Marlen Gabriele Arnold is a Professor in the field of sustainability. Currently, she holds the Chair for Corporate Environmental Management and Sustainability at the Chemnitz University of Technology, Germany. Judy N. Muthuri is Associate Professor of Corporate Social Responsibility at Nottingham University Business School (NUBS), UK and chairs the Social and Environmental Responsibility Group leading the School’s UN Principles for Responsible Management Education network. Stefan Gold is Professor and Chair of Sustainability Management at the University of Kassel, Germany.

PART I BOP markets






Insights in Base of the Pyramid contexts in Latin America & the Caribbean – interviews with BOP experts
PART II Roles, cooperation, and structure in BOP markets




Commons-based enterprises: organisational challenges of entrepreneurial development in the context of the rural commons
PART III Drivers and Barriers of BOP markets




Leadership, Organizational Alignment and Partnerships Against Economic Exclusion: What do Uncommon Success Stories Have in Common?
PART IV Design, integration, innovation, and change of BOP markets




Scaling up Inclusive Distribution Networks (IDNs): Inertias against Sustainability

Erscheinungsdatum
Reihe/Serie Innovation and Sustainability in Base of the Pyramid Markets
Zusatzinfo 3 Tables, black and white; 12 Line drawings, black and white; 12 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 453 g
Themenwelt Sozialwissenschaften Ethnologie
Sozialwissenschaften Soziologie Spezielle Soziologien
Technik Umwelttechnik / Biotechnologie
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Volkswirtschaftslehre
ISBN-10 1-138-38912-9 / 1138389129
ISBN-13 978-1-138-38912-0 / 9781138389120
Zustand Neuware
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