Work That Body
Male Bodies in Digital Culture
Seiten
2021
Rowman & Littlefield (Verlag)
978-1-5381-4804-4 (ISBN)
Rowman & Littlefield (Verlag)
978-1-5381-4804-4 (ISBN)
This book explores the recent rise in different types of men using digital media to sexualise their bodies. Using four different case studies - the celebrity male nude leak, the 'spornosexual', RuPaul's Drag Race and chemsex - it argues that they do this to live out, negotiate or resist neoliberalism during the post-2008 conjuncture.
Work That Body: Male Bodies in Digital Culture explores the recent rise in different types of men using digital media to sexualise their bodies. It argues that the male body has become a key site in contemporary culture where neoliberalism’s hegemony has been both secured and contested since 2008. It does this by looking at four different case studies: the celebrity male nude leak; the rise of young men sharing images of their muscular bodies on social media; RuPaul's Drag Race body transformational tutorial, and the rise of chemsex. It finds that on the one hand digital media has enabled men to transform their bodies into tools of value-creation in economic contexts where the historical means they have relied on to create value have diminished.
On the other it has also allowed them to use their bodies to form intimate collective bonds during a moment when competitive individualism continued to be the privileged mode of being in the world. It therefore offers a unique contribution not only to the field of digital cultural studies but also to the growing cultural studies literature attempting to map the historical contradictions of the austerity moment.
Work That Body: Male Bodies in Digital Culture explores the recent rise in different types of men using digital media to sexualise their bodies. It argues that the male body has become a key site in contemporary culture where neoliberalism’s hegemony has been both secured and contested since 2008. It does this by looking at four different case studies: the celebrity male nude leak; the rise of young men sharing images of their muscular bodies on social media; RuPaul's Drag Race body transformational tutorial, and the rise of chemsex. It finds that on the one hand digital media has enabled men to transform their bodies into tools of value-creation in economic contexts where the historical means they have relied on to create value have diminished.
On the other it has also allowed them to use their bodies to form intimate collective bonds during a moment when competitive individualism continued to be the privileged mode of being in the world. It therefore offers a unique contribution not only to the field of digital cultural studies but also to the growing cultural studies literature attempting to map the historical contradictions of the austerity moment.
Jamie Hakim is a lecturer in media studies at the University of East Anglia. His research interests include popular culture, digital culture, affect, the body, gender, sexuality and practices of intimacy. Prior to his academic career he held different editorial positions at Europe’s leading gay culture magazine Attitude from 2003-2014.
1. Introduction / 2. The Celebrity Male Nude Leak / 4. The Spornosexual / 5. RuPaul's Drag Race Body Transformation Tutorials / 6. The Rise of Chemsex / 7. Conclusion
| Erscheinungsdatum | 10.05.2021 |
|---|---|
| Verlagsort | Lanham, MD |
| Sprache | englisch |
| Maße | 163 x 228 mm |
| Themenwelt | Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft |
| Sozialwissenschaften ► Soziologie ► Allgemeines / Lexika | |
| Sozialwissenschaften ► Soziologie ► Gender Studies | |
| ISBN-10 | 1-5381-4804-8 / 1538148048 |
| ISBN-13 | 978-1-5381-4804-4 / 9781538148044 |
| Zustand | Neuware |
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