Televisuality

Style, Crisis, and Authority in American Television

John T Caldwell (Autor)

Buch | Softcover

666 Seiten

2020
Rutgers University Press Classics (Verlag)
978-1-9788-1603-9 (ISBN)

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Although the "decline" of network television in the face of cable was a crisis in television history, John Caldwell finds that it spawned new production initiatives to reassert network authority. Caldwell's classic volume, now available as a handsome volume in the Rutgers University Press Classics imprint, calls for desegregation of theory and practice in media scholarship.

Although the "decline" of network television in the face of cable programming was an institutional crisis of television history, John Caldwell's classic volume Televisuality reveals that this decline spawned a flurry of new production initiatives to reassert network authority. Television in the 1980s hyped an extensive array of exhibitionist practices to raise the prime-time marquee above the multi-channel flow. Televisuality demonstrates the cultural logic of stylistic exhibitionism in everything from prestige series (Northern Exposure) and "loss-leader" event-status programming (War and Remembrance) to lower "trash" and "tabloid" forms (Pee-Wee's Playhouse and reality TV). Caldwell shows how "import-auteurs" like Oliver Stone and David Lynch were stylized for prime time as videographics packaged and tamed crisis news coverage. By drawing on production experience and critical and cultural analysis, and by tying technologies to aesthetics and ideology, Televisuality is a powerful call for desegregation of theory and practice in media scholarship and an end to the willful blindness of "high theory."

JOHN T. CALDWELL is a Distinguished Research Professor of Cinema and Media Studies at the University of California–Los Angeles. He is the author of Production Culture: Industrial Reflexivity and Critical Practice in Film and Television (2008), and the director of Freak Street to Goa, Rancho California (por favor) , and Land Hacks , which have been featured in Amsterdam, Paris, and Berlin, and at the Margaret Mead and Sundance Film Festivals. He was awarded the “Outstanding Pedagogy Award” by the Society of Cinema and Media Studies in 2018.

Preface
Part I The Problem of the Image
1          Excessive Style: The Crisis of Network Television
2          Unwanted Houseguests and Altered States: A Short History of Aesthetic Posturing
3          Modes of Production: The Televisual Apparatus
Part II The Aesthetic Economy of Televisuality
4          Boutique: Designer Television/Auteurist Spin Doctoring
5          Franchiser: Digital Packaging/Industrial-Strength Semiotics
6          Loss Leader: Event Status Programming/Exhibitionist History
7          Trash TV: Thrift-Shop Video/More Is More
8          Tabloid TV: Styled Live/Ontological Stripmall
Part III Cultural Aspects of Televisuality
9          Televisual Audience: Interactive Pizza
10        Televisual Economy: Recessionary Aesthetics
11        Televisual Politics: Negotiating Race in the L.A. Rebellion
Postscript: Intellectual Culture, Image, and Iconoclasm
Acknowledgments
Notes
Bibliography
Index

Erscheinungsdatum	08.07.2020
Reihe/Serie	Communications, Media, and Culture Series
Zusatzinfo	120 b-w images
Sprache	englisch
Maße	132 x 203 mm
Gewicht	708 g
Themenwelt	Sozialwissenschaften ► Kommunikation / Medien ► Journalistik
Themenwelt	Sozialwissenschaften ► Kommunikation / Medien ► Medienwissenschaft
ISBN-10	1-9788-1603-0 / 1978816030
ISBN-13	978-1-9788-1603-9 / 9781978816039
Zustand	Neuware