Campaign Professionalism during Egypt’s 2012 Presidential Election

Dalia Elsheikh (Autor)

Buch | Softcover

XV, 282 Seiten

2018 | 1. Softcover reprint of the original 1st ed. 2018
Springer International Publishing (Verlag)
978-3-030-09363-1 (ISBN)

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This book presents the first analytical study of the levels of professionalism of campaigns in the 2012 Egyptian presidential elections. It considers the extent to which the election was professionalised and how far the levels of professionalism impacted the democratisation process of Egypt. It provides the story of the five main campaigns by applying the professionalisation index to analyse their structures (hardware) and strategies (software). The book also evaluates the application of the professionalization index to nascent democracies, and the impact of campaign professionalism on such democracies. The book encourages further studies within similar fragile democratic systems as well as offering campaigners practical guidance when approaching future elections.

Dalia Elsheikh is a researcher at the Centre for Politics and Media Research at Bournemouth University, UK. Before joining academia, she worked as a journalist for more than fifteen years including Al-Masry Al-Youm, the first independent newspaper in Egypt, and the BBC in London.

Chapter one: Introduction.- Chapter Two: The 2012 presidential election in Egypt.- Chapter Three: Campaigns' structures and strategies.- Chapter Four: Analysing the campaigns in light of their professionalisation.- Chapter Five: Conclusion: The impact of campaigns' professionalism on the democratisation process in Egypt.

Translated from Arabic:

"What is more important in this book is the precise anatomy of the Egyptian political environment in 2012: where the political environment was so open that candidates from the whole political spectrum competed and Egyptian people - with all their economic, political and ideological differences - were face-to-face with multiple choices, perhaps for the first time in its history." (Ahmed Elderiny, almasryalyoum.com, April, 2018)

Erscheinungsdatum	14.01.2019
Reihe/Serie	Political Campaigning and Communication
Zusatzinfo	XV, 282 p. 11 illus.
Verlagsort	Cham
Sprache	englisch
Maße	148 x 210 mm
Gewicht	394 g
Themenwelt	Sozialwissenschaften ► Kommunikation / Medien ► Kommunikationswissenschaft
	Sozialwissenschaften ► Politik / Verwaltung ► Allgemeines / Lexika
	Sozialwissenschaften ► Politik / Verwaltung ► Politische Theorie
	Sozialwissenschaften ► Politik / Verwaltung ► Staat / Verwaltung
Schlagworte	2012 Egyptian election • Abdel Moneim Aboul Fotouh Presidential campaign • Ahmed Shafiq Presidential campaign • Amr Moussa Presidential campaign • Campaign professionalism • democracy and Mohamed Morsi • democratisation of Egypt • Egyptian presidential elections • election campaigns in Egypt • Hamdeen Sabahi Presidential campaign • MENA politics • Mohamed Morsi Presidential campaign • Morsi's presidency • political campaigning in Egypt • political communication in Egypt • professionalisation index
ISBN-10	3-030-09363-8 / 3030093638
ISBN-13	978-3-030-09363-1 / 9783030093631
Zustand	Neuware