Famous Brand Names and Their Origins

Kathy Martin (Autor)

Buch | Softcover

192 Seiten

2017
Pen & Sword History (Verlag)
978-1-78159-015-7 (ISBN)

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Revealing the stories of people responsible for some of our best known brands including William Henry Smith (W H Smith); Roy Jacuzzi; Laszlo Biro; Henry J. Heinz and many more

Many brands, including Boots, Hoover and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for 'velvet' and 'hook'? This entertaining book by Kathy Martin explores the stories behind the brands, their names and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food and famous names.

A keen history buff, Kathy Martin is a writer and editor with more than twenty years of experience in the publishing industry. She is the author of several non-fiction titles, including Who's Who in Women's Historical Fiction which was published by Pen & Sword in 2012, and writes historical fiction as K. E. Martin.

Erscheinungsdatum	29.03.2017
Zusatzinfo	80-100 illustrations colour
Verlagsort	Barnsley
Sprache	englisch
Maße	172 x 246 mm
Themenwelt	Sachbuch/Ratgeber
	Geschichte ► Teilgebiete der Geschichte ► Kulturgeschichte
	Sozialwissenschaften
	Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
ISBN-10	1-78159-015-X / 178159015X
ISBN-13	978-1-78159-015-7 / 9781781590157
Zustand	Neuware