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A Journey Through Cultures - Luciana Cardoso de Castro Salgado, Carla Faria Leitão, Clarisse Sieckenius de Souza

A Journey Through Cultures

Metaphors for Guiding the Design of Cross-Cultural Interactive Systems
Buch | Softcover
130 Seiten
2014
Springer London Ltd (Verlag)
978-1-4471-6063-2 (ISBN)
CHF 149,75 inkl. MwSt
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Presents novel ways for helping HCI designers communicate why they want to promote users' contact with cultural diversity, presenting five cultural viewpoint metaphors supporting reasoning and decision-making in dimensions of intercultural experience.
A Journey Through Cultures addresses one of the hottest topics in contemporary HCI: cultural diversity amongst users. For a number of years the HCI community has been investigating alternatives to enhance the design of cross-cultural systems. Most contributions to date have followed either a ‘design for each’ or a ‘design for all’ strategy.

A Journey Through Cultures takes a very different approach. Proponents of CVM – the Cultural Viewpoint Metaphors perspective – the authors invite HCI practitioners to think of how to expose and communicate the idea of cultural diversity. A detailed case study is included which assesses the metaphors’ potential in cross-cultural design and evaluation. The results show that cultural viewpoint metaphors have strong epistemic power, leveraged by a combination of theoretic foundations coming from Anthropology, Semiotics and the authors’ own work in HCI and Semiotic Engineering.

Luciana Salgado, Carla Leitão and Clarisse de Souza are members of SERG, the Semiotic Engineering Research Group at the Departamento de Informática of Rio de Janeiro's Pontifical Catholic University (PUC-Rio).

Preface.- Introduction.- Semiotic Engineering and Culture.- Cultural Viewpoint Metaphors.- A Case Study: Re-designing the AVIS Website.- Final Discussion.- Index.

Erscheint lt. Verlag 20.9.2014
Reihe/Serie Human–Computer Interaction Series
Zusatzinfo XIV, 130 p.
Verlagsort England
Sprache englisch
Maße 155 x 235 mm
Themenwelt Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
Mathematik / Informatik Informatik Betriebssysteme / Server
Informatik Software Entwicklung User Interfaces (HCI)
Sozialwissenschaften
Schlagworte Conceptual Metaphors for HCI Design • cross-cultural design • HCI and Culture • Human-Computer interaction • semiotic engineering
ISBN-10 1-4471-6063-0 / 1447160630
ISBN-13 978-1-4471-6063-2 / 9781447160632
Zustand Neuware
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