Managing Tourism in a Changing World (eBook)

Issues and Cases

Rodolfo Baggio, Wojciech Czakon, Marcello M. Mariani (Herausgeber)

eBook Download: EPUB

2016
136 Seiten
Taylor and Francis (Verlag)
978-1-134-92619-0 (ISBN)

Infos

Managing Tourism in a Changing World provides an overview of state-of-the-art research surrounding today's tourism management. Recognising the relevance of tourism activities as major economic drivers, this book offers a significant contribution to the advancement of managerial practice in the tourism field. It is the outcome of the collective intellectual efforts of a number of scholars, with dissimilar geographical roots and backgrounds, who cultivate original research on tourism management from a variety of perspectives (economic, managerial) and using multiple methods (theory building, experimental and inductive case-based inquiries). While drawing on multiple theoretical perspectives and adopting different epistemological paradigms and methodologies, this book answers a wide range of research questions related to a number of relevant themes in the following fields: destination management, marketing and branding, inter-organizational dynamics and corporate social responsibility in the tourism sector.This book was originally published as a special issue of Anatolia.

Produkt-Details

• Erscheint lt. Verlag: 8.4.2016
• Sprache: englisch
• Themenwelt: Sachbuch/Ratgeber ► Sport
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• ISBN-10: 1-134-92619-7 / 1134926197
• ISBN-13: 978-1-134-92619-0 / 9781134926190