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The Business of Beauty

Gender and the Body in Modern London
Buch | Softcover
360 Seiten
2020
Bloomsbury Visual Arts (Verlag)
978-1-350-09850-3 (ISBN)
CHF 43,60 inkl. MwSt
The Business of Beauty is a unique exploration of the history of beauty, consumption, and business in Victorian and Edwardian London. Illuminating national and cultural contingencies specific to London as a global metropolis, it makes an important intervention by challenging the view of those who—like their historical contemporaries—perceive the 19th and early 20th centuries as devoid of beauty praxis, let alone a commercial beauty culture.

Contrary to this perception, The Business of Beauty reveals that Victorian and Edwardian women and men developed a number of tacit strategies to transform their looks including the purchase of new goods and services from a heterogeneous group of urban entrepreneurs: hairdressers, barbers, perfumers, wigmakers, complexion specialists, hair-restorers, manicurists, and beauty “culturists.” Mining trade journals, census data, periodical print, and advice literature, Jessica P. Clark takes us on a journey through Victorian and Edwardian London’s beauty businesses, from the shady back parlors of Sarah “Madame Rachel” Leverson to the elegant showrooms of Eugène Rimmel into the first Mayfair salon of Mrs. Helena Titus, aka Helena Rubinstein.

By revealing these stories, Jessica P. Clark revises traditional chronologies of British beauty consumption and provides the historical background to 20th-century developments led by Rubinstein and others. Weaving together histories of gender, fashion, and business to investigate the ways that Victorian critiques of self-fashioning and beautification defined both the buying and selling of beauty goods, this is a revealing resource for scholars, students, fashion followers, and beauty enthusiasts alike.

Jessica P. Clark is a historian of gender, urban space, and appearance in modern Britain, and an associate professor at Brock University, Canada.

List of Plates
List of Figures
List of Maps
Acknowledgments

1. Introduction
2. ’Backmewsy’ Beauty: Agnes Headman and Aimée Lloyd
3. Upstarts and Outliers: Sarah “Madame Rachel” Leverson
4. Mobilizing Men: Robert Douglas and H.P. Truefitt
5. Professionalizing Perfumery: Eugène Rimmel
6. Female Enterprise at the Fin-de-Siècle: Jeannette Pomeroy
7. From Beauty Culturist to Beauty Magnate: Helena Rubinstein

Epilogue
Appendix I
Appendix II
Notes
Select Bibliography
Index

Erscheinungsdatum
Zusatzinfo 16 color and 62 bw illus
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 819 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
Kunst / Musik / Theater Kunstgeschichte / Kunststile
Sachbuch/Ratgeber Gesundheit / Leben / Psychologie Schönheit / Kosmetik
Geschichte Allgemeine Geschichte Neuzeit (bis 1918)
ISBN-10 1-350-09850-7 / 1350098507
ISBN-13 978-1-350-09850-3 / 9781350098503
Zustand Neuware
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