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Speaking with a Purpose - Arthur Koch, Jason Schmitt

Speaking with a Purpose

Buch | Softcover
170 Seiten
2017 | 10th edition
Routledge (Verlag)
978-1-138-23393-5 (ISBN)
CHF 82,90 inkl. MwSt
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Now in its 10th edition, Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches. Based on a traditional step-by-step approach combined with up-to-date communication theory, this no-frills text allows students more time to prepare, practice, and present speeches. .
Now in its 10th edition, Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches. Based on a traditional step-by-step approach combined with up-to-date communication theory, this no-frills text allows students more time to prepare, practice, and present speeches. This edition includes two brand new chapters, both with a technological focus. Students and instructors can also enjoy updated online ancillary material with resources for each chapter. This text is a valuable resource in the traditional, online, or hybrid classroom.

Arthur Koch taught Speech and Communication at La Crosse State University, University of Wisconsin-Milwaukee as well as Milwaukee Area Technical College where he served as department chair. Jason Schmitt is Associate Professor of Communication & Media at Clarkson University in Potsdam, New York. He is a regular columnist for Forbes and Huffington Post with a focus on new technology evolving higher education.

CONTENTS

Preface

Chapter 1 Speech Communication

Chapter 2 Audience Analysis

Chapter 3 Determine your Purpose and Subject

Chapter 4 The Introduction and Conclusion

Chapter 5 Gathering Supportive Material

Chapter 6 Supporting Your Ideas

Chapter 7 Organizing the Body of Your Speech

Chapter 8 Delivering Your Speech

Chapter 9 Informing

Chapter 10 Persuasion

Chapter 11 Group Communication

Chapter 12 Speaking Online

Chapter 13 The Tech Savvy Leader

Index

Erscheinungsdatum
Zusatzinfo 7 Line drawings, black and white; 1 Halftones, black and white; 8 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 152 x 229 mm
Gewicht 272 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Briefe / Präsentation / Rhetorik
Sozialwissenschaften Kommunikation / Medien
Sozialwissenschaften Pädagogik
ISBN-10 1-138-23393-5 / 1138233935
ISBN-13 978-1-138-23393-5 / 9781138233935
Zustand Neuware
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