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The Challenge of Effective Speaking, International Edition - Kathleen Verderber, Deanna Sellnow, Rudolph Verderber

The Challenge of Effective Speaking, International Edition

Buch | Softcover
400 Seiten
2011 | 15th edition
Wadsworth Publishing Co Inc (Verlag)
978-1-111-34688-1 (ISBN)
CHF 106,45 inkl. MwSt
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Offers students an exceptional foundation for creating and delivering their speeches, including the research, in-text activities, and more techniques to help them address anxiety and ethical issues that speakers face. It also includes critical-thinking and reflection prompts that help students think logically about the speech-making process.
Do you want to ace your public speaking course? All you need to know, including all of the skills that will help you become a confident speaker and conquer speaking anxiety, are thoroughly covered in THE CHALLENGE OF EFFECTIVE SPEAKING, International Edition. A favorite with students, this best seller guides you through six key "Speech Planning Action Steps". The result? You'll learn how to prepare and deliver strong speeches that get you good grades in your public speaking course! You'll be guided through topic selection, audience analysis and adaptation, effective research (including appropriate use of Internet resources), organization (with an emphasis on outlining), and language and delivery. The new 15th edition of this nationwide best seller also including many online tools, including videos of actual student speeches accompanied by Interactive Video Activities that help you develop and strengthen your public speaking skills. Authors Rudy and Kathie Verderber, together with new coauthor Deanna D. Sellnow, have grounded this new edition with the latest research to give you an exceptional resource for creating and delivering your speeches.

Kathleen S. Verderber is Associate Professor of Management Emeritus at Northern Kentucky University. In addition to consulting with various civic, professional, and business organizations, she has published numerous journal articles and has presented papers at many communication and management conferences. She is a co-author of COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK, all with Cengage, and author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press. She holds an MA in speech communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati. Deanna D. Sellnow, PhD, is Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida and conducts faculty development workshops on instructional communication pedagogy. Published in regional, national, and international journals, her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. She is co-author of COMMUNICATE!, COMM, SPEAK, and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage. Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year -- as well as one of the all-time best-selling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories, and skills to introductory level students. His Cengage Learning texts -- COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK -- have a reputation for being student favorites due to their accessible presentation of theory and skills.

1. Introduction to Public Speaking.
2. Developing Confidence Through the Speech Planning Process.
3. Effective Listening.
4. Determining a Speech Goal that Meets Audience Needs.
5. Adapting to Audience.
6. Researching Information for Your Speech.
7. Organizing and Outlining the Speech.
8. Completing the Outline: Creating the Introduction and the Conclusion.
9. Creating and Using Visual Aids.
10. Practicing Speech Wording.
11. Practicing Delivery.
12. Informative Speaking.
13. Persuasive Speaking: Reasoning with Your Audience.
14. Persuasive Speaking: Motivating the Audience.
15. Ceremonial Speaking: Speeches for Special Occasions.
16. Increasing the Effectiveness of Problem Solving Discussion.

Verlagsort Belmont, CA
Sprache englisch
Maße 217 x 275 mm
Gewicht 822 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Briefe / Präsentation / Rhetorik
Geisteswissenschaften Sprach- / Literaturwissenschaft Sprachwissenschaft
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Sozialwissenschaften Pädagogik
Schlagworte Kommunikation
ISBN-10 1-111-34688-7 / 1111346887
ISBN-13 978-1-111-34688-1 / 9781111346881
Zustand Neuware
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